Marketing Daily
Wednesday, November 24, 2010
  • Nevada 'Captures Hearts' Cost-Effectively

    In-stream video test program with Google exposed its skiing commercial to 7.7 million people, targeted to high-income skiers/snowboarders ages 25 to 54 in L.A., ... Read the whole story

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  • Radio: A Medium That's Nobody's Fool

    Continually chasing what's new at the expense of the tried-and-true has left some focused on what's cool instead of what's relevant and effective. Read the whole story

  • Maine Ski Resort Launches An App For That

    "When Facebook announced it was going to roll out its Places [app], that seemed like a natural fit for us," Nick Lambert tells Marketing ... Read the whole story

  • Florida Sees Recovery, Preps For Winter Push

    Next up is perhaps the most critical campaign: the winter-tourism campaign to bring vacationers south. The effort comprises print, TV, out of home, and ... Read the whole story

  • Southwest, Microsoft Partner For Holiday Photos

    Beginning Dec. 2 and continuing every weekend until Christmas, Southwest Airlines and Windows will offer free holiday photos to people at 26 airports nationwide. ... Read the whole story