Marketing Daily Issues for December 2010

Marketing Daily - Friday, Dec. 17, 2010
What Happens To Long Shots After The Big Payoff? by Thom Forbes
Knicks Make Social Networks Central To New Site by Karl Greenberg
Marketing To Procrastinators: Stores Pile It On by Sarah Mahoney
Carnival Cruise Sponsors Times Square Confetti Drop by Tanya Irwin
UGC Fills TV Spots To Demo GoPro Cameras by Aaron Baar
Denny's AARP Promo Draws 2 Million In 8 Months by Karlene Lukovitz
Survey: Luxury Gift Buyers Young, Online, Savvy by Karl Greenberg
Nikon Launches 'Aspire' Sweepstakes
Equifax Issues 'Debt-Free Challenge'
Clean Fuels Foundation, USDA Plan Ethanol Push
Finalists Chosen For NA Truck and Car Of The Year
Pizza Hut, MasterCard Partner On Movie Tie-In
Estee Lauder Taps 'Glee' Actress Brittany For Flirt! Line
Commentary by None
All I Want For Christmas Is A Faster Mobile Experience Commentary by Joshua Bixby
Marketing Daily - Thursday, Dec. 16, 2010
Safety Bill Stalls As CDC Reports On Food-Borne Illnesses by Thom Forbes
Happy Meal Toy Suit: Kids' Food Fight Escalates by Karlene Lukovitz
Lexus Goes For Gamers With New Entry Hybrid Car by Karl Greenberg
GE's Holiday Game Highlights Lab's Innovation by Aaron Baar
State Farm Sponsors Facebook Game by Tanya Irwin
Dannon Agrees To Drop Health Claims, Pay $21 Million by Karlene Lukovitz
Holiday Holdouts: Consumers Dragging Feet by Sarah Mahoney
J.D. Power: Reliability Up, But Style Still Rules by Karl Greenberg
Obit: Karen Sortito, 49, Of NYC & Company by Wayne Friedman
Who Prefers To Book Trips Online?
CFBAI Reports On Kids' Marketing Compliance
Dell, Goodwill Expand Recycling Partnership
United Continental Gives Cars To 'Perfect' Employees
AmEx Luxury Report: Consumers Coccooning
Kohl's Extends Elle Line Into Jewelry, Beauty
Who Eats Sweets? Commentary by None
Digital Reputation: Brands Doing Their Job Commentary by Youmna Ovazza
Marketing Daily - Wednesday, Dec. 15, 2010
Portion Control In Kellogg's Social Media Diet by Thom Forbes
Thermador Invites Us To Virtual Dinner Parties by Karl Greenberg
Chrysler Teases 300 Online; Unveil Set For Jan. 10 by Karl Greenberg
Northwestern Mutual Beefs Up Social Media by Tanya Irwin
P&G's Pepto-Bismol Targets Party-Hardly-ers by Aaron Baar
Giants Push For Sweetener Breakthroughs by Karlene Lukovitz
This Holiday, Military Causes Stand Out by Sarah Mahoney
Philips Norelco Ties Razor To Disney's 'Tron' by Aaron Baar
Continental Allows Customers To Hold Reservations
Chevrolet Ships First Volts To Target Markets
Desmond-Hellman Named To P&G Board
Study: 47% Of Women Like Their 'Special' Undies
Commentary by None
Groupon's Decision Has Lessons For Retailers Commentary by John Kenny
Why The Click-Through Rate Is Dead Commentary by Diaz Nesamoney
Marketing Daily - Tuesday, Dec. 14, 2010
A Two-For-One Deal: Best of Gossage And Groupon by Thom Forbes
KBB: Recalls Don't Bar Consideration For Toyota by Karl Greenberg
General Motors' Cadillac Is Back At The Track by Karl Greenberg
Ikea Offers $100,000 Life Improvement Prize by Tanya Irwin
NPD: Restaurant Traffic Down 1% In Q3 by Karlene Lukovitz
Study: Two-thirds Shop With No Christmas Budget by Sarah Mahoney
Time Inc. Taps Rothenberg As Chief Digital Officer
Disney Selects Students For Dreamers Academy
TJX Shutting Down A.J. Wright Stores
Cherolet Silverado Is 'Motor Trend' Truck Of Year
Hyundai Launches Equus Manual Mobile App
Who Switches Brands For Coupons? Commentary by None
The Elusive 4th C Of E-Commerce Commentary by Dror Liwer
Marketing Daily - Monday, Dec. 13, 2010
Everything Old Is New Again by Thom Forbes
QSRs Cope With Heat From Employee Act-Outs by Karlene Lukovitz
Buick Targets Mid-Sized And Small-Car Buyers by Karl Greenberg
Jackson Hewitt Posts Shopping Discount On Site by Tanya Irwin
Edmunds.com Reorganizes Home Page -- With Less by Karl Greenberg
Online Vs. Brick-And-Mortar: 'Dogfight To End' by Aaron Baar
Kraft EBook Spreads Philly Cream Cheese 'Joy' by David Goetzl
McD's, Walgreens, Gawker Report Systems Hacked
Game Maker Aims For Christian Audience
Southwest Launches Holiday Twitter Contest
Mercedes, Conservation Fund ShadeFund Partner
ANA Publishes Fifth Legal Guide For Advertisers
Pepsi Signs As Legoland Florida Sponsor
Kohl's To Roll Out Vera Wang Cosmetics
5 Working Resolutions For 2011, Beyond Commentary by James R. Gregory
Marketing Daily - Friday, Dec. 10, 2010
Would Honeysuckle By Any Other Name Get People Buying? by Thom Forbes
Kia Effort Backs Optima With Cinema, Bowl Buy by Karl Greenberg
J.D. Power: The Fun Is Back In the Driver's Seat by Karl Greenberg
Eight O'Clock Coffee Leverages Holidays' Eights by Aaron Baar
Q&A: Drug-free Partnership Ditches 'America' by Sarah Mahoney
Tim Hortons Signs Multi-Year Deal With NHL by Tanya Irwin
Survey: Gift Receipts Are The Norm
Snapfish Spreads Cheer, Wishes
Visa Launches New Facebook Promo
Commentary by None
Why Can't We Get Search And Display In Tune? Commentary by David Zinman
Marketing Daily - Thursday, Dec. 9, 2010
Border's Noble Idea: Will Anybody Come? by Thom Forbes
Gatorade CMO Dishes On Reinventing Brand by Karl Greenberg
Starbucks Tops Online Media Impact Rankings by Karlene Lukovitz
Summer's Eve Embarks On 'Listening Tour' by Tanya Irwin
Gaming: Don't Bet On Recovery Until 2012 by Aaron Baar
Crayola Moves Beyond Crayons, Into Digital by Karl Greenberg
Shoppers: All We Want Is That Specific Toy by Sarah Mahoney
Holistic Health Awareness To Lead 2011 Food Trends by Karlene Lukovitz
Honda Launches Naughty-Or-Nice App On Facebook
Toyota Ties Toyotathon To Twitter
Greyhound, Harlem Globetrotters Ink Deal
HP Gives Away Photos, Pies
Home Depot, Lowe's Aim To Boost Digital Presence
United, Continental Partner With PGA
Commentary by None
Let's Talk About Engaging Viewers Commentary by Cheryl Kellond
Marketing Daily - Wednesday, Dec. 8, 2010
We Are Going To The Dogs by Thom Forbes
Final Five: Foxwoods Gets Exclusive At MSG by Karl Greenberg
Q&A With Pepsi: Immersion Is Key To Digital Savvy by Karl Greenberg
Index: IPads Generate Chatter, Kindles Love by Aaron Baar
Holiday Scorecard: Cybershopping Fades A Bit by Sarah Mahoney
SpringHill Suites Supports Local Artists by Tanya Irwin
Duncan Hines Has A YouTube Holiday by Karlene Lukovitz
NPD: Most Adults Have Sub-Par Diets
Cisco, NHL Renew Partnership
Sears' Kenmore 'Baking for the Troops'
Procter & Gamble Signs Ovechkin For Russian Push
Hyundai Signs Extended Global FIFA World Cup Deal
Commentary by None
Achieve True Online 'Experiences' In 2011 Commentary by Brian Hunt
Marketing Daily - Tuesday, Dec. 7, 2010
If The Label Doesn't Snare You, It Will Make You Stronger by Thom Forbes
Walmart Joins Feds In 'Say Something' Effort by Sarah Mahoney
Jeep Reads The Weather In UK Effort by Karl Greenberg
Study: Bank Of America Is Tops In Mobile by Tanya Irwin
Green & Black's To Send 'Ambassadors' to D.R. by Karlene Lukovitz
The Russians Are Here And The Nets Are Coming! by Karl Greenberg
Shake It, Shake It, Shake It Like An IPhone App by Aaron Baar
Samsung Offers First New Android OS Phone
Southwest Aligns With Facebook Deals, Make-A-Wish
L'Oreal Signs Jennifer Lopez To Ambassador List
Nordstrom, New Balance Give Shoes To 11,000 Kids
NHL Launches Campaign For Winter Classic
Reuter Takes Top Comms Post At Nissan Americas
Social Media Shopping List Commentary by Drew Neisser
Marketing Daily - Monday, Dec. 6, 2010
Open Letter To Tony Post, CEO, Vibram FiveFingers USA by Thom Forbes
Kraft Mac & Cheese Gets New, Unified Look by Karlene Lukovitz
Suzuki Brings Virtual Racing Game To iPad by Karl Greenberg
Fila Uses 'Real' Women In Toning Apparel Ads by Tanya Irwin
JWT On '11: Watch For People 'Checking Out' by Karl Greenberg
Shoppers Look To Rewards For Holiday Spending by Aaron Baar
Michigan Renews Funding For 'Pure Michigan'
Brand Keys: Wendy's Needs Those New Fries
Amway Signs Kurt Warner To Multi-Year Deal
The Big Apple To Get Toyota Prius Plug-Ins
Sony Promotes 'Hornet' With Mobile 3D Cards
Commentary by None
So Many Communications, So Little Tuning In Commentary by Sam Levine