Marketing Daily
Tuesday, January 18, 2011

Top of The News

Big Sister Is Planning Your Dinner
by Thom Forbes

When I first read about a new device that scans your face and then suggests which products you might want to put on the family dinner table that night, an … Read the whole story

  • FOOD
    Cabot Soup Swap Mixes Events, Social Media
    by Karlene Lukovitz

    Cabot Creamery can't spend millions on media campaigns for its award-winning cheeses. Fortunately, grassroots marketing and social media fit like a glove, since Cabot … Read the whole story

  • COMMENTARY
    Real Social Network Gurus Are Behind Bars
    by Steve Lundin

    When a tool is recognized and used for its intended purpose, it ceases to become a shiny object. Read the whole story

  • AUTOMOTIVE
    Honda To Intro 'Dream The Impossible' Film
    by Karl Greenberg

    Honda's luxury sibling, Acura, is also launching a campaign this week, its first-ever Facebook contest. The social marketing campaign promotes Acura's 2011 TSX Sport … Read the whole story

  • RETAIL
    New TAG Heuer Keeps Time To 1/100th Of A Second
    by Sarah Mahoney

    The Swiss watchmaker, owned by luxury powerhouse LVMH, claims to be the first to master chronographs with the precision of 1/10th, 1/100th and 1/1,000th … Read the whole story

  • Fisher Is Latest Celeb Jenny Craig Spokesperson
    by Tanya Gazdik

    Actress Carrie Fisher is using Jenny Craig's new Metabolic Max program, the next generation of the signature Jenny Craig program. It measures calories burned … Read the whole story

  • AUTOMOTIVE
    Ford Grabs Show-Floor Real Estate In Detroit
    by Karl Greenberg

    The company says its display comprises 75 vehicles, 22 interactive exhibits and 67 product specialists, is 25% larger than last year's and is larger … Read the whole story