Marketing Daily
Thursday, January 27, 2011

Top of The News

Mattress Wars Get Hot And Heavy
by Thom Forbes

I read with great interest that the mattress folks have gone to the mattresses. Sealy and Simmons are at war over the fact that the former is introducing a new … Read the whole story

  • TRENDS
    As Consumer Prices Head Up, No Brand Is Safe
    by Karl Greenberg

    Just as the economy is clawing its way out of the ditch of a two-year recession, 2011 may be the year the price whiplash … Read the whole story

  • Who Buys Fat-free Food?
    by

    Top 10 DMAs in which reside adults who buy foods labeled as fat-free: 1 Ft. Myers-Naples, FL 2 Orlando-Daytona Beach-Melbourne, FL 3 San Antonio, … Read the whole story

  • COMMENTARY
    Executive Non-Decision
    by Drew Kerr

    I set up my appointment and went in to meet with what I assumed was going to be the COO. Read the whole story

  • AUTOMOTIVE
    J.D. Power: Web Sites Should Watch The Gaps
    by Karl Greenberg

    The consumer Web sites for auto brands should be like their products: easy to use and satisfying, from home page to specific pages for … Read the whole story

  • TOURISM
    Celebrity Cruises Vows To 'X The Rules'
    by Tanya Gazdik

    While all cruise lines claim to offer beautiful accommodations, great dining experiences, and excellent service, Celebrity's point of distinction is offering a "better, different … Read the whole story

  • RETAIL
    Poll: Cupid Gets 11% Raise
    by Sarah Mahoney

    Looks like Americans are in the mood for love. A new spending survey from the National Retail Federation reports that Americans who celebrate Valentine's … Read the whole story

  • FOOD AND BEVERAGES
    NPD: 50% Of Consumers Check Nutrition Facts Label
    by Karlene Lukovitz

    With the food industry's new "Nutrition Keys" front-of-pack label making news, marketers might be curious as to consumer usage of the existing, government-mandated Nutrition … Read the whole story

  • RETAIL
    Candie's Unveils Tweet-themed Hudgens Ads
    by Sarah Mahoney

    Kohl's is rolling out its spring marketing campaign for Candie's, but instead of Britney Spears, it features "High School Musical" cutie Vanessa Hudgens. The … Read the whole story