Marketing Daily Issues for February 2011
- Marketing Daily - Monday, Feb. 28, 2011
- Finally, Some Tobacco Slogans We Can Live With by Thom Forbes
- Coke's Latest Videos Feature 'Happiness Truck' by Karlene Lukovitz
- Cut, Color & Cappuccino: Small Luxuries Are Back by Sarah Mahoney
- Brands Get Behind MSG's 'BNP Paribas Showdown' by Karl Greenberg
- Study: Banks Still Have To Restore Trust by Tanya Irwin
- Unilever Dangles 'Dancing' In Contest For Dove by Aaron Baar
- Study: Gen Y Is Not Inherently Optimistic by Karl Greenberg
- State Farm To Drop LPGA Sponsorship
- Indy Hotels Gain Access To Google Places
- Under Armour Signs U of Alabama's Jones To Deal
- Nissan's Bailo Becomes SVP Of R&D In Americas
- Survey: 85% of Marketers Going Mobile
- Mercedes Patrols L.A. In Fashion Car During Oscars
- JC Penney Reports Stronger Sales; Profits
- 3 Tips To Ensure Client Services Success Commentary by Lori Goldberg
- Marketing Daily - Friday, Feb. 25, 2011
- Taking Gluten Free Into The Mainstream by Thom Forbes
- New To Macy's Spring Lineup: Custom QR Codes by Aaron Baar
- Reports Agree: Automakers Bullish On 2011, China by Karl Greenberg
- Fast Casuals: Applebee's Tops In Online Impact by Karlene Lukovitz
- Ford Talks Tech With Global Focus Campaign by Karl Greenberg
- Fees Could Alienate Online Bank Customers by Tanya Irwin
- Minn. Hospital Launches Ad Campaign
- How Best Picture Nominees Connected With Consumers Commentary by Steven Horn
- Trends For The New Decade Commentary by Cheryl Swanson
- Marketing Daily - Thursday, Feb. 24, 2011
- Snoop Dogg Adds G's In Samsung Promotion by Aaron Baar
- Hyundai To Tout New Elantra During Oscars by Karl Greenberg
- Planters Campaign: Sustainability Plus Fun by Karlene Lukovitz
- Bank Of The West Breaks From Previous Creative by Tanya Irwin
- Rums Of P.R. Effort Promos Brands, Puerto Rico by Karl Greenberg
- Gillette Shaving Derek Jeter's Face Again And Again
- Kmart Seeks Gaming Bloggers
- Under Armour Signs Auburn QB Newton
- The Move That Will Make Or Break Your Brand Commentary by Jeffrey Rosenblum
- Marketing Daily - Wednesday, Feb. 23, 2011
- Making A Living By Giving Back To The Earth by Thom Forbes
- Dunkin', Green Mountain Partner On Single-Serve by Karlene Lukovitz
- BMW Launching Futuristic, Global Division by Karl Greenberg
- JC Penney Gives Logo Facelift For Oscar Show by Aaron Baar
- Pyrex, Homemaking Goddess Sandra Lee Partner by Tanya Irwin
- Miracle Whip Embraces 'Haters' by Karlene Lukovitz
- NHL Inks Huge Deal With MillerCoors, Molson Coors by Karl Greenberg
- Farmland To Advertise In Health Clubs
- 3 Ways To Improve Client Services Success Commentary by Lori Goldberg
- Discounting Brand Equity Commentary by Robert Passikoff
- Marketing Daily - Tuesday, Feb. 22, 2011
- Creating An Active Culture For A Healthy Product by Thom Forbes
- Sanofi-Aventis, International Vaccine Institute Partner by Tanya Irwin
- My Word! Toyota Extends English by Karl Greenberg
- Chick-fil-A On A Roll by Karlene Lukovitz
- Timberland Touts Bionic Canvas by Sarah Mahoney
- Amica Mutual Insurance Launches Campaign
- La Leche League Says 'Got Breast Milk?'
- Hyundai Motor America Turns 25
- Coke, Movie Chain Sponsor 'Idol' Sweeps
- NPD: Plasma TV Sales Up 45% In Super Bowl Week
- Car Town Does NASCAR
- A Speculative-Fiction Marketing Story Commentary by Karl Greenberg
- Marketing Daily - Monday, Feb. 21, 2011
- Lexus Goes To Movies; Toyota Push Touts Its Rep by Karl Greenberg
- Nordstrom Dives Into Private Online Sales Biz by Sarah Mahoney
- BCG's Rose: Marketing Comms At 'Break Point' by Karlene Lukovitz
- Tops In Loyalty: JetBlue, USAA And American Express by Tanya Irwin
- Brands Recognized For Customer Service Excellence by Karl Greenberg
- Baseball Legend John Franco Pitches For Credit Union
- Nissan Readies GT Academy Program With Gran Turismo 5
- Leverage Instagram's New Hashtag Feature Commentary by Alex Matjanec
- Marketing Daily - Friday, Feb. 18, 2011
- PSAs Raise Awareness About Warriors' 'Invisible Wounds' by Thom Forbes
- Shazam! Old Navy Campaign Links TV, Mobile by Aaron Baar
- Consumers: Plenty To Hate About Supermarkets by Sarah Mahoney
- Fat Tire Ale Ad Format Makes Like 'Mad' Magazine by Karlene Lukovitz
- Chevrolet Unveils MyLink To Tech-Savvy Crowd by Karl Greenberg
- Survey: Moms Scheduling More Vacations by Tanya Irwin
- Fiat's Soave On U.S. Entry Of The Fiat 500 by Karl Greenberg
- Oreo Facebook World Record Is Short But Sweet by Karlene Lukovitz
- Jeep Makes A Million
- Sun Life Sponsors 'Rising Star' Summit
- Sony Launches Qriocity In U.S.
- Wal-Mart Taps Davis For Consumer Insight
- Control Lost & Found: Consumers Always Know Best Commentary by Sam Levine
- Marketing Daily - Thursday, Feb. 17, 2011
- The Freezed-Dried Process Comes Out Of The Ice Box by Thom Forbes
- Survey: Simplicity Adds Value To Brands by Aaron Baar
- Chrysler's Super Bowl Ad Keeps Bringing 'Em In by Karl Greenberg
- CVS, Weight Watchers Partner For Savings by Tanya Irwin
- Macy's Tests Spring Break Bikinis In Windy City by Sarah Mahoney
- CSPI Petitions To Ban Some Caramel Colorings by Karlene Lukovitz
- Right Guard Signs Extended Deal With NBA by Karl Greenberg
- NRF: Retail Sales To Gain 4% In 2011
- Farm Bureau Insurance Launches Ad Campaign
- BMW Dealership Seeks Blogger With Right Stuff
- CarTown Adding Exotic Autos
- Top 10 'Simplicity' Brands Commentary by None
- Latest Shifts In Automotive Industry Will Have An Effect On Brand Value Commentary by Ed Williams
- Marketing Daily - Wednesday, Feb. 16, 2011
- Welcome To The Real World Of Higher Prices by Thom Forbes
- Lexus, Nissan Show Some Skin For 'SI' Swimsuit Ish by Karl Greenberg
- Abdul-Jabbar Joins Shatner In New Priceline Ad by Tanya Irwin
- Investors' Most-Respected: McDonald's Makes #5 by Karlene Lukovitz
- Customers Say 'Meh': Satisfaction Slumps by Sarah Mahoney
- Ford Launches Urban-Market Push For '11 Explorer by Karl Greenberg
- Hoover's Campaign Leverages Its Value by Aaron Baar
- Ritz-Carlton Offers Video Perk
- California Freshens Ad Campaign
- New Ram Truck Model Won't Be Called 'Adventurer'
- Cadillac Roles Out 'Shield' Loyalty Program
- Coca-Cola Extends Marketing Deal With NBA
- Is Starbucks Partnering With Green Mountain?
- Empower The Simple Email Signature Commentary by Len Stein
- Marketing Daily - Tuesday, Feb. 15, 2011
- Why Can't We All Cooperate Together? by Thom Forbes
- Location-Based Marketing To Diners To 'Explode' by Karlene Lukovitz
- Community Bank Engages Consumers With Social Media by Tanya Irwin
- Allstate Bets On Soccer With Multi-Year Deal by Karl Greenberg
- ComScore: 'Enter The Golden Age Of Mobile' by Aaron Baar
- Barbie, Ken Reconcile In Time For V-Day, Toy Fair by Sarah Mahoney
- For Kia, The All-Stars Is Just The Start by Karl Greenberg
- Choice Hotels Music Celebrates Love With Download
- Under Armour Signs Deal With MLB
- Nike Introduces 3D Shoes For Basketball All-Stars
- QSRs in Legal Battle Over 'Footlong' Usage
- Starbucks: Single-Serve Innovation In Works
- 'Consumer Reports' For Ad Agencies Commentary by Steve Lundin
- Don't Create Content, Create A Chorus Of Trust Commentary by Jeff Pundyk