Marketing Daily Issues for March 2011
- Marketing Daily - Thursday, March 31, 2011
- Ford Could Outsell GM, But Japan Is Big If by Karl Greenberg
- Walmart, Target, Home Depot Top U.S. Brands by Sarah Mahoney
- Qatar Airways Aims For Global Awareness by Tanya Irwin
- Ceres Backs Proposed MPG Standards by Karl Greenberg
- Dairy Queen Ads Said To Melt Among Younger Set by Aaron Baar
- Target Offers $50K Makeover In Earth Month Promo
- Chevrolet Teases Malibu On Facebook
- Nanny Caddy Kiosks At N.Y., S.F. Museums, Zoos
- Rand McNally Celerates Truckers, Touts Navigation
- Report: Microsoft's Mathews Leaving
- So Loyal, They'll Buy Shirts Off Their Backs Commentary by Robert Passikoff
- Marketing Daily - Wednesday, March 30, 2011
- A New Episode In The Intergalactic Battle Of The Cloud by Thom Forbes
- Q&A: Meet Gen Y, The Sherpa Parents by Sarah Mahoney
- Fanta Unveils Global 'Less Serious' Campaign by Karlene Lukovitz
- Infiniti Luxury Sales Heading South, Literally by Karl Greenberg
- Haier Launches Days Full Of Earth-centered Vids by Aaron Baar
- Three Olives Vodka Launches $10M Campaign by Tanya Irwin
- Non-Burger Chains Up In EquiTrend Score by Karl Greenberg
- ID Media Taps Ex-Reporter Wong For Comms
- Cadillac Presenting Sponsor Of Vail Film Festival
- GE Touts MRI Machines With PGA's Furyk
- Kraft Mac Creates 'Instant' Twitter-Based TV Spot
- Hanging On By A Thread Commentary by Vanessa Horwell
- Timing Is Everything Commentary by Bob McCurdy
- Marketing Daily - Tuesday, March 29, 2011
- Mercedes Joins List Of Brands Leveraging PGA Tour by Karl Greenberg
- Silk Campaign Urges Switch From Dairy To Soymilk by Aaron Baar
- New Snapple Tea Bears TV Show's Name by Karlene Lukovitz
- Marketer's Bookshelf: Demographics, Green, Relevance by Sarah Mahoney
- Kraft To Reward Sustainable Farmers by Tanya Irwin
- Ford Sync In For Fight With Similar Products: Edmunds by Karl Greenberg
- Japan Suspends Marketing, Promo Activity
- Burger King Facebook App Offers Chicken Deal
- Papa Murphy's Launches $35 Million Campaign
- The Democratization Of Content Commentary by Mickey Lonchar
- Marketing Daily - Monday, March 28, 2011
- What Evil Lurks In The Hearts Of Tweeters by Thom Forbes
- Kenmore Reality Show Centers On Design by Aaron Baar
- Q&A: J.D. Powers' O'Neill On 'Listening' Tools by Karl Greenberg
- Global Private Label To Leap 25% By 2025 by Karlene Lukovitz
- Tourism Group Promotes Korean Food, Culture by Tanya Irwin
- Study: Americans Hate Faux Green Marketers by Sarah Mahoney
- Adult Swim Fans to Create Pizza Hut TV Spot
- BMW 'I Ventures' Finds Partner, Seeks N.Y. Apartment
- Mercedes-Benz To Open Driving School For Teens
- Musicians + Luxury Brands = Match Made In Heaven? Commentary by Fabien Moreau
- Marketing Daily - Friday, March 25, 2011
- Getting Real About Your Food Labels by Thom Forbes
- Target, Best Buy Gear Up For Nintendo 3DS Launch by Sarah Mahoney
- Brands Line Up For Indy 500 Centennial by Karl Greenberg
- Samsung Promo Leverages March Madness by Aaron Baar
- Extreme Flavors Getting More Extreme by Karlene Lukovitz
- Porsche: Taking The Kids To Soccer? Lose The Minivan by Karl Greenberg
- Study: Spend Ad Money On Better Buyer Experience by Tanya Irwin
- Ill. Considers Tollway Truck Ads
- Arm & Hammer Launches Power Gel With Party Offer
- Eight O'Clock Does 'Snag A Bag' Facebook Promo
- Qatar Airways Launches Its Largest Travel Promotion
- 2K Sports: Sexy Serena Williams Ad 'Unauthorized'
- L.L. Bean Switches To Free Shipping Forever
- Madison Square Garden Hires Alex Diaz As GM
- Permission-Based Advertising: Best ROI Options Commentary by James Burrows
- Marketing Daily - Thursday, March 24, 2011
- U.S. Census Is All About Hispanic, Local by Karl Greenberg
- Top Value: Google #1; Coke Slips From Top 10 by Karlene Lukovitz
- Levi's Takes Watery Mission To Facebook by Sarah Mahoney
- Study: Female Investors Need Personal Interaction by Tanya Irwin
- To Facebook Or Not To Facebook, That Is The Question by Karl Greenberg
- IBM Pushes Analytics, 'Smarter Commerce' Cross-Platform by Les Luchter
- Powersports Industry Groups Donate To Japan Efforts
- Walmart Pledges $5 Million To Meals On Wheels
- REI Launches IPhone App For Android
- What's A Marketer To Do? Commentary by Dan Hill
- Tilting The Cookies In Your Favor Commentary by Leslie Wellott
- Marketing Daily - Wednesday, March 23, 2011
- 'Twas A Bad Week To Be A Consumer by Thom Forbes
- Carl's, Hardee's Talk Turkey (Burgers, Of Course) by Karlene Lukovitz
- Social Media Means More Than Social Channels by Karl Greenberg
- New Ford Focus Spokesperson: Puppet Named Doug by Karl Greenberg
- Study Finds Smartphones Bring In Bucks by Aaron Baar
- New Seafood Brand Lets You Track Your Snapper by Sarah Mahoney
- Report Explores Social Media, Consumer Relationship by Tanya Irwin
- NPD: Calorie Posting Has Small Effects On Orders by Karlene Lukovitz
- Madden Gets Bracket Fever
- Maxwell House Updates Passover Haggadah
- Dr Pepper Drinks Expanded In Popeyes
- Jackson Hewitt Launches 'Dare To Compare' Promo
- Beware In Handing Over Social Media Keys Commentary by David Puner
- Marketing: More than Just a Pretty Face Commentary by Laura Patterson
- Marketing Daily - Tuesday, March 22, 2011
- State Farm Promo Invites People To Call 'Shotgun'! by Tanya Irwin
- Post-Acquisition Merger Unlikely To Be 'AT&T&T' by Aaron Baar
- Acxiom Urges Industry To Study Media Options by Karl Greenberg
- More Retro Action: Heinz, Hostess Follow Pepsi by Karlene Lukovitz
- Larger Smartphone Screens Grow Share: NPD by Aaron Baar
- Lindt Serves Up Chocolate At Sony Ericsson Open by Karl Greenberg
- Survey: Small-Business Owners Eye Rosier Days by Sarah Mahoney
- Study: Branded Pharma Sites Drive Conversions
- Tiffany Sales Up; Predicts Strong Year Ahead
- Tony Cervone To Head VW Group Comms
- Kelley Blue Book: Hold Off On That Hybrid
- Using A Vanity Phone Number Is Not In Vain Commentary by Gregg Hamershlag
- Marketing Daily - Monday, March 21, 2011
- Circle Or Prophecy: Howard Schultz' Vision Prevails by Thom Forbes
- Japan Shutdowns Likely To Squeeze Everyone by Karl Greenberg
- Lauder Launches Idealist With Multi-Ethnic Models by Sarah Mahoney
- Jim Beam Presents 'Live Music Series' by Tanya Irwin
- Tecate Expands Marketing To All Hispanic Males by Karlene Lukovitz
- Dealer's Call Leads To Critic's Resignation by Karl Greenberg
- Study: Social Access Key To Smartphone Happiness by Aaron Baar
- AT&T To Acquire T-Mobile
- Another Conn. Casino Marketing Chief Leaves
- The 'Rules' For Innovation: A CMO's Viewpoint Commentary by Debbie DeGabrielle
- 5 Rules For Maintaining A Twitter Account Commentary by Tynicka Battle
- Marketing Daily - Friday, March 18, 2011
- When It Comes To Energy Choices, Let's Stop The Spin by Thom Forbes
- Future Hazy For Japanese Vehicles, Motorcycles by Karl Greenberg
- The Home Depot Grows Its Own Black Friday by Sarah Mahoney
- Lincoln Tops In J.D. Power Dependability Study by Karl Greenberg
- RockResorts Launches First New Creative In 5 Years by Tanya Irwin
- Taco Bell's Ad Blitz 'Defense' Strategy Working by Karlene Lukovitz
- Walgreens Honors Giffords With Special Training Day
- Starbucks Reportedly Exploring Buying Peet's
- Tourism Ireland Launches Facebook Game
- Who Finds Wealth Very Important? Commentary by None
- 'It's Not Me, It's You. You're Fired' Commentary by Vanessa Horwell