Marketing Daily Issues for April 2011
- Marketing Daily - Friday, April 15, 2011
- Black And White And Pink (Toenails) All Over by Thom Forbes
- Maytag Is Out To Warm Up Its Image by Sarah Mahoney
- TNS: Americans Moving Away From Asian Autos by Karl Greenberg
- 3 Smaller Kraft Brands' New Campaigns Detailed by Karlene Lukovitz
- Brands Take To The Web For Global Reveals by Karl Greenberg
- American Airlines, British Airways Partner On Promo by Tanya Irwin
- United Airlines, San Francisco Giants Partner
- Mariott Signs With Content Marketing Firm
- Yokohama Tire Running Ad With Kids-Game Theme
- Shell Launches 'Fuel My Passion' Sweeps
- Study: Coffee Drinkers Most Loyal to McD's
- Kellogg Launches Eggo FiberPlus Waffles
- Brand, Tell Me a Story, Please Commentary by Len Stein
- Marketing Daily - Thursday, April 14, 2011
- Sidney Harman, 92, More Than A Technical Genius by Thom Forbes
- Toyota Eyes Monopoly On 'Eco Modernists' For Prius by Karl Greenberg
- Consumers Spending More To Entertain in Style by Sarah Mahoney
- Virgin America Takes Mobile, Social To New Heights by Tanya Irwin
- Companies Team Up On Recycling Promotion by Aaron Baar
- Log Cabin Goes Social To Promo Breakfast As Dinner by Karlene Lukovitz
- TrueCar Preps National Program To Build Awareness by Karl Greenberg
- Home Depot Pledges $30 Million To Vets' Housing
- Audemars Piguet Signs LeBron James
- Mazda Launches New Brand Campaign
- Are The Professors Playing Hooky? Commentary by Laura Patterson
- Marketing Daily - Wednesday, April 13, 2011
- Cisco Does Flip-Flop On Its Consumer Products Plans by Thom Forbes
- Boost Leverages Satisfaction In New Campaign by Aaron Baar
- Ford Touts Gas Sippers On Gas Station TV by Karl Greenberg
- Method Launches Mean, Green, Social Machine by Karl Greenberg
- Hispanic Dining Patterns Differ By Acculturation by Karlene Lukovitz
- 68%: Green Products Worth Paying More For by Karlene Lukovitz
- Deloitte: Consumers Sweating Gas, Food Prices by Sarah Mahoney
- Boomers Value Brands That Champion 'Youthful' Style by Gavin O'Malley
- The Buzz: Tax Help Brands by Ted Marzilli
- GM To Invest $100 Million In Rochester, N.Y., Ops
- Triscuit Expands Home Farming Initiative
- The Show Must Go On Commentary by Gregg S. Lipman
- Marketing Daily - Tuesday, April 12, 2011
- Will Rising Gas Prices Keep Consumers Home? by Thom Forbes
- Ford Intros Urban-Market Effort For Focus by Karl Greenberg
- Walmart Unleashes Its 'Match It!' Effort by Sarah Mahoney
- Virgin America Calls Itself A 'Breath Of Fresh Airline' by Tanya Irwin
- Cie Promos For Car Games Rev Up Action by Aaron Baar
- P&G Cause Effort Celebrates Pampers' 50th by Karl Greenberg
- Green Sites Not Best Place to Find Green Audience by Karlene Lukovitz
- Apple To Dominate Tablets Till 2015
- Game-Based Ad Network Gives Real Rewards
- Garnier Makes Leap To Recyclables
- 4 Ways To Improve Web Personalization Commentary by Carlos Carvajal
- An Ad Man's Solution To NFL Labor Agreement Commentary by Jeffrey Rosenblum
- Marketing Daily - Monday, April 11, 2011
- Shop 'Til You Drop And Last A Little Longer by Thom Forbes
- Here's The Deal: Buy A Volvo, See Sweden by Karl Greenberg
- Dodge Product Integration Online Targets Moms by Karl Greenberg
- Leading Hotels Launches Rebranding Campaign by Tanya Irwin
- Epson Touts Print Benefits For Photographers by Aaron Baar
- Uncle Ben's Stresses Rice as Healthy Foundation by Karlene Lukovitz
- Who Are The Most Important Online Publishers?
- Mount Airy Casino Launches $5.6 Million Campaign
- Honda, Lexus Top Edmunds.com's Retained Value
- Boston Expands Ban of Sugary Drinks
- Extending A Brand To Unlikely Categories Commentary by Alyson Schonholz
- Marketing Daily - Sunday, April 10, 2011
- Mount Airy Casino Launches $5.6 Million Campaign
- Marketing Daily - Friday, April 8, 2011
- Has Southwest Set New Course In Crises Management? by Thom Forbes
- Chrysler Incentives Not Expected To Last by Karl Greenberg
- Gen Y Donors Rely On Trust, Not Celebrity by Aaron Baar
- Chains Cooking Up Photo-Sharing Contests by Karlene Lukovitz
- Reports: March Sales Stronger Than Expected by Sarah Mahoney
- Project Finds Spanish Does Not Hispanic Make by Karl Greenberg
- Study Concludes Home Equity Web Sites Lacking by Tanya Irwin
- Samsung Awards Packages To Contest Finalists by Aaron Baar
- Microsoft Debates Store Opening Pace
- TrueCar Sees Big Gender Gap In Auto Purchases
- 10 Social Media Mistakes & How to Fix Them (Part 1) Commentary by Drew Neisser
- Marketing Daily - Thursday, April 7, 2011
- McDonald's Faces Happy Meals Fight In Big Apple by Thom Forbes
- Cheers: Alcoholic Beverage Sales Improving by Karlene Lukovitz
- Kawasaki Kicks Into Fifth Gear For Spring by Karl Greenberg
- Walgreens To Shoppers: Take A Walk by Sarah Mahoney
- State Farm Launches Latino Facebook Page by Tanya Irwin
- U by Kotex To Let Consumers Design Next Line by Karl Greenberg
- Studies: Smartphone Coupon Use Is Dialing Up by Aaron Baar
- Bunny Bonanza: Consumers Up Their Easter Spend by Sarah Mahoney
- Ford Reloads 'Swap Your Ride'
- Dunkin' Launches National Rewards Program
- Denny's Web Series Pulls Over 1 Million Views
- HSBC Sponsors LuckyRice Festival
- Atrix, Xoom Not Connecting
- Diageo: New Agency Model; Eyeing Cuervo?
- Appropriately, Chevy Volt Wins Edison Gold
- 3 Facebook Tactics You May Have Overlooked Commentary by Christa Toole
- Marketing Daily - Wednesday, April 6, 2011
- Diamond Gets The Fever For The Flavor Of Pringles by Thom Forbes
- Mars Dominates Q1's Most Effective TV Ads by Karlene Lukovitz
- Q&A: BMW Venture Firm Has An 'I' On Startups by Karl Greenberg
- Luxury Watches Make A Splash In Switzerland by Sarah Mahoney
- Invesco Advises Against 'Accidental' Investing by Tanya Irwin
- AT&T Enlists Jimenez In Hispanic Campaign by Aaron Baar
- NBA Campaign Lets The Ball Do The Talking by Karl Greenberg
- Verizon, AT&T iPhone Users Similarly Satisfied
- Carlsberg Plans Major Brand Revamp
- Kimberly-Clark Launches 'Ban The Bland' Campaign
- TrueCar Set To Launch Marketing Push Via Alliance
- New Balance Signs Multiyear Deal with Boston RedSox
- Super-Charge Product Sampling, Event Marketing Commentary by Brian F. Martin
- Tomorrow Is Today Commentary by Phil Colon
- Marketing Daily - Tuesday, April 5, 2011
- Organic CEOs Engage In Video Duel by Tanya Irwin
- Q&A: Volkswagen Lines Up Big Campaigns by Karl Greenberg
- FDA Releases Calorie Posting Specifics by Karlene Lukovitz
- EA Sports Puts App Users On Ground At Augusta by Aaron Baar
- Q&A: Video Game Winner Promos Season, Contest by Aaron Baar
- Taxes? 'I'd Rather Cut My Own Hair,' OfficeMax Finds by Sarah Mahoney
- ANA Survey: Budget Pressures Lessening Somewhat by Karlene Lukovitz
- Commodore Teases New 64
- Philly Launches 2nd 'Real Women' Season
- Laughing Cow Purchases Support Health Causes
- Subway Sponsors Heart Care Initiative
- Toys"R"Us Taps Former Mattel Chief
- Dodge Backs 'Fast And Furious' Film Touting Charger
- Let Retail, Fashion Consumers Join Brand Community Commentary by Kate Benson
