Marketing Daily Issues for July 2011
- Marketing Daily - Friday, July 29, 2011
- The Smurfification Of A New Generation by Thom Forbes
- Mini: Get In Touch With Your Inner 'Manualhood' by Karl Greenberg
- McDonald's Using Foursquare in N.Y. C. by Karlene Lukovitz
- Nintendo Price Cut Acknowledges Competition by Aaron Baar
- PepsiCo Ramps Up BlogHer Event Partnership by Karlene Lukovitz
- Nissan Taps Synthesio For Global 'Listening' Project by Karl Greenberg
- Bank Of The West Breaks Brand Ad by Tanya Irwin
- Lipstick Effect: Luxury Beauty Sales Boom by Sarah Mahoney
- Simon Thomas Named Head Of VW UK
- Cabela's Turns In Record Results
- Tech Brands Earn Media Value
- Unilever, Jewel-Osco in Groupon Partnership
- Study: Calorie Posting Changing Diners' Behavior
- Marketing Daily - Thursday, July 28, 2011
- New Balance's Minimus Joins The 'Barefoot' Race by Thom Forbes
- BMW: Multi-tier, Multi-year Sponsorship Of Team USA by Karl Greenberg
- Mobile Gaming Revs Expected To Triple By '16 by Aaron Baar
- Study: Re/Max Ranks Highest In Customer Satisfaction by Tanya Irwin
- Famed Chef Helps Safest Choice Eggs-plain Benefits by Karlene Lukovitz
- Toyota Tops Interbrand's Ranking Of Green Brands by Karl Greenberg
- Back-to-School Outlook: Parents Wary Of Pricing by Sarah Mahoney
- Citroën Gets Vibrant In New Europe Digital Push
- World Vision Taps Ryan Partnership For Promotions
- What??? Fabio Not Ideal Old Spice Guy?
- 'Can You Drive A Stick?' Asks ...
- NPD: Portion Control of Growing Concern
- Sharpie Launches Back-to-School Effort
- Hilton Extends Campaign With IAd
- Time To End The Class Warfare Commentary by Anna Radzievsky
- Marketing Daily - Wednesday, July 27, 2011
- Dunkin': On The Road Again (With Plenty of Dough) by Thom Forbes
- OnStar FMV Hits Best Buy; Ad Campaign To Support by Karl Greenberg
- McDonald's Mostly Lauded For Nutrition Changes by Karlene Lukovitz
- Wyndham Readies Tryp Brand Intro In U.S. by Tanya Irwin
- How Lack Of Loyalty KO'd Borders by Sarah Mahoney
- No Kidding: People Buy Units For Child's Use by Aaron Baar
- Leading Makers To Use Cash For Acquisitions by Karlene Lukovitz
- Econobox Or Luxury? A Car's A Car, Per Study by Karl Greenberg
- Walmart/SymphonyIRI Team Up On Data
- QR-Coded Taco Bell Boxes Tie Into MTV Awards
- Consumer Union, Consumer Federation Fire Back
- Marketing Daily - Tuesday, July 26, 2011
- A McD's Scoop George Lazarus Would Have Eaten Up by Thom Forbes
- Domino's Posts Feedback On Times Square Billboard by Karlene Lukovitz
- Speedo Launches Biggest Digital Push To Date by Karl Greenberg
- American Airlines Sweeps Touts Five-Star Service by Tanya Irwin
- Maybelline, Target Give Great Lash A Facelift by Sarah Mahoney
- EA Sports Taps Into College Football Devotion by Aaron Baar
- Women's Soccer Stars Have Brand Potential by Karl Greenberg
- Ford's Transit Connect Makes It In N.Y.
- Nintendo Taking 'Zelda' Tunes On Tour
- Kraft Cheese Teams With International Chili Society
- Greek Gods Yogurt Inks Karnazes As Spokesperson
- Whole Foods Launches Children's Food Foundation
- Staples Kicks Off Back-To-School Campaign
- Marketing Daily - Monday, July 25, 2011
- (Dis)Agreement: As American As Apple Pie (à la Mode) by Thom Forbes
- Buick, GMC Get Social With Facebook Integration by Karl Greenberg
- Netflix Perception Free-Falls On Pricing Plan by Aaron Baar
- California Pizza Kitchen Touts New Menu Items by Tanya Irwin
- Study: People Outsmarting Higher Food Prices by Sarah Mahoney
- Trojan Touts Twister With 'Good Vibrations' Van by Karl Greenberg
- Dems' Spots Target Hispanics For 2012 Election
- Nissan To Launch Spanish-Language Facebook Page
- State Farm Ties Contest Into Charities, MLB
- Banana Republic, Gilt Groupe Offer 'Mad Men' Line
- Marketing Daily - Friday, July 22, 2011
- Who'll Benefit From Express Scripts-Medco Merger? by Thom Forbes
- Hyundai Hoping To Bookend Accent, New Genesis by Karl Greenberg
- Secret's 'Mean Stinks' Enlists 'Glee' Star by Tanya Irwin
- Reebok Kicks Off 'Reethym Of Lite' Campaign by Sarah Mahoney
- Casio Vignettes Show Off Phone's Toughness by Aaron Baar
- 'Fiat Source' Marries Showcase To Lifestyle, Art, Travel by Karl Greenberg
- Swarovski Uses Facebook Campaign For Hello Kitty
- Trojan Food' Truck Has Vibrator 'Menu'
- Buick And GMC Launch Social Media Effort
- Chevrolet Hits Half-Year Sales Record
- Is Brand Journalism Ruining Journalism? Commentary by Kyle Monson
- Marketing Daily - Thursday, July 21, 2011
- Space Is Tight(s) At Comic-Con by Thom Forbes
- McDonald's Has Olympic-sized Plans For London by Aaron Baar
- More Evidence Of Subdued Back-to-school Season by Sarah Mahoney
- J.D. Power: Hotel Overall Satisfaction Declines by Tanya Irwin
- LGBT Adults Favor Brands That Favor Them by Karl Greenberg
- Verizon Brings Pandora To FiOS TV by Erik Sass
- Apple Profits, Sales Way Up
- Chinese Fashion Market To Triple This Decade
- ANA, 4As Endorse Impression Exchange Solution
- Measuring The Pay-Off For Customer Loyalty Commentary by Laura Patterson
- Marketing Daily - Wednesday, July 20, 2011
- The Apple Tree Continues To Blossom by Thom Forbes
- Stoli Sponsors Social Media Band Contest by Tanya Irwin
- Consumers Expected To Hold Line On BTS Shopping by Sarah Mahoney
- IAB: Marketers Plan Big Increase In Mobile Spend by Karl Greenberg
- Tablets, Smartphones, E-readers Propel Growth by Aaron Baar
- Coke CEO: Economy Still Dragging, Middle Class Remains Concerned by David Goetzl
- Mountain Biking Effort Focuses On 'Trail Love' by Karl Greenberg
- Marketing Arm Taps Levine For Events
- Harley-Davidson Posts Q2 Increases
- American Express Launches 'Link, Like, Love' App
- Transformers Power Hasbro Sales, Earnings
- Is Google+ The Carmageddon Of Social Media? Commentary by Drew Neisser
- Real-time Data Maximizes Impact, ROI Commentary by Jeff Smith
- Marketing Daily - Tuesday, July 19, 2011
- Borders Crossing Into The Hereafter by Thom Forbes
- Jeep Grand Cherokee Effort Touts Luxury, Capability by Karl Greenberg
- Marketers To Boost Digital Spend, Strategic Intiatives by Karl Greenberg
- Coke Extends BET Partnership Into the Store by Karlene Lukovitz
- El Pollo Loco: 'Feel The Mexcellence' by Aaron Baar
- American Family Insurance Focuses On 'Dream' by Tanya Irwin
- Next Up: Portioned Packaging; Dark Spirits Flavoring by Sarah Mahoney
- Top 10 Cities Commentary by None
- Will Your Mom Ever Join Google+? Commentary by Anne Czernek
- Marketing Daily - Monday, July 18, 2011
- Cordray Gets Nod To Run CFPB; Faces Fight by Thom Forbes
- Infiniti Challenges Lexus, Lets Fans Decide On Media by Karl Greenberg
- Industry Unveils New Marketing-to-Kids Standards by Karlene Lukovitz
- Chrysler Turns SRT Into A Brand by Karl Greenberg
- Amana Intros An Idea: 'Life. Simplified.' by Aaron Baar
- Bertolli Campaign Features Celebrity Chef App by Karlene Lukovitz
- Disconnect Between Causes, Products Deter Buying by Tanya Irwin
- Coke Recruits Londoners To Carry Torch
- McDonald's Lawyer: Lawsuit Could Boost Ad Costs
- Mercedes Patrols Miami, Arrests The Fashionable
- Hiring Across Channels Expands Brand Potential Commentary by Kate Benson