Marketing Daily
Monday, August 29, 2011
  • Kia Brings Back Hamsters For New Soul Campaign

    The new TV, in-cinema, digital and social media campaign uses LMFAO's hit "Party Rock Anthem." And instead of rolling through a world where un-hip ... Read the whole story

  • Ford Prepares For The Next Generation

    While it's definitely about the Lincolns (or lack thereof), perhaps some of Millennials' unwillingness to spend on houses and cars is a reaction against ... Read the whole story

  • Shoppers Buy Just 51% Of Food In Grocery Stores

    While shoppers are value-conscious, they still say food quality, especially perishables, and store atmosphere are just as important to them as prices. About 70% ... Read the whole story

  • Mentos App Helps Fans Improve Their Friends

    The candy's Facebook page now features an app that lets users create and send "Custom Life Guidance" videos, starring the brand's tongue-in-cheek guru character ... Read the whole story

  • Bayer, MLB Ask Fans To 'Beat The Streak'

    The object of the contest is to establish a virtual "saves streak" and keep it going for as long as possible. Consumers do this ... Read the whole story