Marketing Daily Issues for October 2011
- Marketing Daily - Monday, Oct. 31, 2011
- Too Much Of Ghouls, Goblins, Milky Ways and Beach Boys by Thom Forbes
- Credit Unions Respond To Bank Transfer Day by Tanya Irwin
- NHL Seeks Higher Engagement More Than Numbers by Karl Greenberg
- Beverage Sales Droop As Diners Opt For Tap Water by Karlene Lukovitz
- CMOs Eye Disparity: Local Marketing Wishes, Reality by Tanya Irwin
- Ford Enters Boxing Ring With Trio Of Trucks by Karl Greenberg
- Nike Introduces LeBron's Latin For The Holidays
- SunTrust Launches Facebook Contest
- Cabela's Post Record Results; Same-store Sales Slip
- Asics To Launch Campaign Times With ING N.Y. Marathon
- Report: One In Four Retailers Have Mobile App
- Farmers Insurance Comes To Cityville
- Knievel Bikes Go To College
- Keeping It Personal Commentary by Joshua Black
- Marketing Daily - Friday, Oct. 28, 2011
- IBM's Rometty, Ambitious Risk-Taker, Will Stay The Course by Thom Forbes
- Kraft Brands Go All Out For Halloween by Karlene Lukovitz
- Macy's Dives Into Blogging Business by Sarah Mahoney
- KitchenAid Is Tops In Appliance Category Ranking by Aaron Baar
- GfK To Marketers: Enjoy Loyalty While You Can by Karl Greenberg
- Pennzoil Pulls Out The Piston For Ultra by Karl Greenberg
- Times Square To Go Mario
- Chrysler Reports Big Hike In Operating Profit Vs. 3Q '10
- Mario Lopez To Host Sprint Cup Series At Homestead Miami
- Future Of Digital Marketing: 3-Screen Strategy Commentary by Zephrin Lasker
- Red Goes White, But What About Green? Commentary by Alison DaSilva
- Marketing Daily - Thursday, Oct. 27, 2011
- Nokia, Microsoft Come Out To Play by Thom Forbes
- Tecate Stays In Ring, Thanks To Great Latino Boxers by Karl Greenberg
- CEA Sees Rosy Holiday Forecast For Industry by Aaron Baar
- Nutrition Label: Most See It, Few Read It Thoroughly by Karlene Lukovitz
- Tech Companies Lead In Online Media Value by Karl Greenberg
- Study: Consumers Humming Toward Holidays by Sarah Mahoney
- Zipcar Expands To 36 Universities
- Kellogg Consolidates PR With Weber Shandwick
- Brands Paying Bloggers Under The Table?
- Chiat Taps Dunn As Co-CD For Nissan
- Heinz Uses Facebook To Build Buzz For Ketchup Variety
- Walmart Gives $5 Million For African-American Museum
- TrueCar: October Sales Heading Up
- Call For Entry For ANDY Awards Says Act Now
- It's Beginning To Look A Lot Like Christmas Commentary by Robert Passikoff
- Beyond The Click Commentary by Bob Hammond
- Marketing Daily - Wednesday, Oct. 26, 2011
- Apple TV: Jobs' Last 'Just One More Thing'? by Thom Forbes
- Bojangles Gets A Tad Surreal With New TV Spots by Karlene Lukovitz
- SEMA Show Brings Auto Fashion To Vegas by Karl Greenberg
- Celebrity Cruises, Rodale Join For Wellness by Tanya Irwin
- Is A Revolution Brewing In the Checkout Line? by Sarah Mahoney
- Brother Ambassadors To Prove Label Durability by Aaron Baar
- Apple, Hershey's, Sprite Top Youth Brands by Tanya Irwin
- Kraft Puts Brands In Drivers Seat For NASCAR by Karl Greenberg
- Allstate Partners With Univision For Latin Grammy Sweeps
- Chiat Taps Dunn As Co-CD For Nissan
- Electrolux Home Products Taps Nancy Bailey For Licensing
- HomeAway Selects GSD&M As AOR
- Buoyed By Timberland, VF Posts Record Sales
- American Family Insurance Renews 'In Gayle We Trust'
- Fowler, McIlroy Win Fan Voting for EA Cover
- Food Day Spans More Than 2,000 Events Across Country
- 5 Hassle-free QR Code Calls To Action Commentary by Paul Prisco
- Marketing Daily - Tuesday, Oct. 25, 2011
- After All These Years, Coke Is Still It by Thom Forbes
- Walmart Strikes First; Will Price War Follow? by Sarah Mahoney
- NASCAR Goes To College To Cultivate Fans by Karl Greenberg
- Romano's Macaroni Grill Celebrates Indulgence by Karlene Lukovitz
- Retrevo: Retailers Need To Get Their Apps Together by Karl Greenberg
- Pig Out: McDonald's Launches Golden McRib by Aaron Baar
- MetroPCS Signs Deal With USA Basketball
- Texas State Fair Picks Ford F-150 As Top Pickup Truck
- Smucker Buys Sara Lee Foodservice
- Singing The Blues For Pink Commentary by Vanessa Horwell
- Engaging The Global Muslim Consumer Commentary by Samar Birwadker
- Marketing Daily - Monday, Oct. 24, 2011
- Sprint And AT&T Square Off In Court Today by Thom Forbes
- Cars.com Sets Up Custom Channels On Pandora by Aaron Baar
- Liodice Kicks Off ANA With Battle Cry Against ICANN by Karl Greenberg
- Kettle Brand In First National TV Campaign by Karlene Lukovitz
- Study: 67% See Increase In Cause-Marketing In '12 by Sarah Mahoney
- Dove Asks Women: 'Who Inspired You?' by Tanya Irwin
- Griffin Dunks Again For Kia, But This Time On Skates by Karl Greenberg
- Chevrolet Hits Global Sales Record
- Chobani Selects Leo Burnett NY As New AOR
- Dr Pepper 'Men Only' Ads Lowering Buzz Scores
- Heineken Continues Rugby World Cup Sponsorship
- Campbell Expands Healthy Request Line
- J&J's Transfusion Equipment Biz Bows B-to-B Campaign
- The Holidays Are Coming Commentary by Alan Zorfas
- Marketing Daily - Friday, Oct. 21, 2011
- Chevy Puts Global Creative Review In High Gear by Thom Forbes
- Hyundai's Veloster Effort Operating On 12 Cylinders by Karl Greenberg
- IOM: Food Needs New, Federal FOP Labeling System by Karlene Lukovitz
- Social Changes Brand/Consumer Interaction by Aaron Baar
- Capital One Targets Small Biz With Spark by Tanya Irwin
- Lexus Puts Billboard On Pandora To Tout Safety by Karl Greenberg
- Cinnabon Makes TV Debut In International Delight Spot by Karlene Lukovitz
- Virgin America Names Marketing VP
- How Internet Storefronts Coexist, Integrate To Drive Sales Commentary by Shannon Johnston
- Marketing Daily - Thursday, Oct. 20, 2011
- Monsanto Sees Produce As A Bumper Market by Thom Forbes
- Consumer Groups Want FTC Probe Of Fritos' Marketing by Karlene Lukovitz
- Facebook Fans Say 'Coke Is It' by Tanya Irwin
- Hyundai Rolls Out Veloster For ... Whatever by Karl Greenberg
- Allstate, YWCA Raise Domestic Violence Awareness by Tanya Irwin
- Neiman Marcus' Holiday Splurge: $1 Million Dancing Fountains by Sarah Mahoney
- Recyclebank Seeks Big Brands For Eco-commerce by Karl Greenberg
- Nielsen, Carrier IQ Team To Measure Mobile Services by Mark Walsh
- El Jimador To Ask For Change In Soccer's Rules
- Lowe's To Shutter 20 Stores; Cut Back On Openings
- New Chevy Ad Celebrates Centennial
- Soft Drinks, Beer Get High Satisfaction Scores
- A New Methodology For Social Media Customer Intelligence Commentary by Ashish Gambhir
- Marketing Daily - Wednesday, Oct. 19, 2011
- Drop In Home Values Depresses Consumers' Outlook by Thom Forbes
- JVC Mobile Entertainment Creates Local Social Network by Aaron Baar
- Holiday Shoppers Hunting With Phones; Tablets by Sarah Mahoney
- Carhartt 'Hands' Out Industrial-strength' Campaign by Sarah Mahoney
- Industry Leads In Engaging Video Content by Karl Greenberg
- Seventh Generation Takes Winner To Growing Region by Tanya Irwin
- Fats/Oils Category Relatively Recession-proof by Karlene Lukovitz
- EBay Motors Launches Custom Content For The First Time by Karl Greenberg
- EA To Feature P&G's Iams On Pack
- Ford's Jim Farley To Talk New Media At BlogWorld Expo
- DHL Launches New Site
- Tire Maker Michelin Launches Online Experience
- Request For Submissions: Agencies Of The Year 2011 Commentary by OMMA Magazine Writers
- Create A Successful Digital Shopper Marketing Campaign Commentary by Joshua Black
- Marketing Daily - Tuesday, Oct. 18, 2011
- Two Grown-Up Brands That Aren't Toying Around by Thom Forbes
- Lindor Refreshes Packaging, TV Approach by Karlene Lukovitz
- Shoppers Use Generic Terms To Find Buyable Items by Aaron Baar
- AmEx, 'Billboard' Launch Facebook Entertainment Channel by Tanya Irwin
- Mobile No Outrigger On Multichannel Marketing Ship by Karl Greenberg
- Mandalay Bay Seeks 'Resortists' by Karl Greenberg
- The Marketer's Bookshelf: Digital Impact; Chatter Marketing; Killer Marketing Plans by Sarah Mahoney
- Hello, Hackers, Co-creators, Meaning-makers Commentary by Valerie Jacobs