Marketing Daily
Thursday, October 20, 2011
  • Consumer Groups Want FTC Probe Of Fritos' Marketing

    The Center for Digital Democracy, Consumer Action, Consumer Watchdog and the Praxis Project allege that Frito-Lay is engaging in "covert" advertising/marketing efforts through "immersive … Read the whole story

  • Nielsen, Carrier IQ Team To Measure Mobile Services

    Nielsen has struck a partnership with Carrier IQ to measure the performance of mobile services, networks and devices. The alliance will leverage Carrier IQ's … Read the whole story

  • Facebook Fans Say 'Coke Is It'

    Coca-Cola ranks as the world's No. 1 brand in a Covario study focusing on the Facebook health of 100 leading advertisers. Hyundai, MTV, Disney … Read the whole story

  • Hyundai Rolls Out Veloster For ... Whatever

    Hyundai Motor America brought a fleet of new Veloster cars to the New York metropolitan area on Tuesday to give reporters both a rundown … Read the whole story

  • Allstate, YWCA Raise Domestic Violence Awareness

    The main component of the program is its website, www.PurplePurse.com, which is disguised as an online shopping magazine. Read the whole story

  • Neiman Marcus' Holiday Splurge: $1 Million Dancing Fountains

    In a twist meant to make the annual splurge-book a bit more civic-minded, the Dallas-based retailer says eight charities are linked to sales of … Read the whole story

  • Recyclebank Seeks Big Brands For Eco-commerce

    The organization says inaugural network partners include Barnes & Noble, Preserve, MillionTreesNYC, thredUP, Earth911, Rent the Runway and UncommonGoods. Read the whole story

  • A New Methodology For Social Media Customer Intelligence

    A true social business intelligence platform delivers four key areas of actionable insight. Read the whole story