Marketing Daily Issues for January 2012
- Marketing Daily - Tuesday, Jan. 31, 2012
- Consumers Increasingly Seek Store Brand Quality by Thom Forbes
- Mr. Clean, Sargento, J&J Launches Get The Nod by Karlene Lukovitz
- Digital Hispanics Are Best Multitaskers by Karl Greenberg
- Century 21 Preps For Super Bowl by Tanya Irwin
- Voice Calling Still Top Cell Phone Use by Aaron Baar
- NASCAR Takes The (Digital) Wheel by Karl Greenberg
- Winston-Salem Launches Tourism Campaign
- Starbucks: Poised To Launch Cafes In India
- Sonic, CR-V To Shine In Bowl
- Survey Says...Most Marketable NFL Players
- Countdown to the Super Bowl Commentary by Nina Lentini
- Finding The "Answer" In Display Ad Targeting Commentary by David Dowhan
- Marketing Daily - Monday, Jan. 30, 2012
- Consumer Prices Lose Their Elasticity by Thom Forbes
- Hyundai To Entertain In Super Bowl by Karl Greenberg
- Calling All Lovebirds: Tiffany Corrals User Photos by Sarah Mahoney
- Ball Park: Men 'Easier Fed Than Understood' by Karlene Lukovitz
- J.D. Power: What Drives Auto Avoidance by Karl Greenberg
- Pantene Signs 11 Well-tressed Olympians by Sarah Mahoney
- Glee's Lea Michele Stars In Candie's Ads by Tanya Irwin
- John Hancock Continues Boston Marathon Support by Tanya Irwin
- Nissan Sponsors Trek Team
- Russell Athletic Signs Pro Golfers
- Countdown To The Super Bowl Commentary by Nina Lentini
- Targeting Is Not A KPI Commentary by Dave Martin
- Marketing Daily - Friday, Jan. 27, 2012
- 1-800-Get-Thin Finally Gets Some Official Scrutiny by Thom Forbes
- GM: Chevy, Caddy Drive To Super Bowl by Karl Greenberg
- Survey: 100% Bought CE Device At Holiday by Aaron Baar
- Coke Integrates Live-Stream, Social For Bowl by Karlene Lukovitz
- Poll Reveals Most Consumers Like Their Bank by Tanya Irwin
- Super Bowl Parties To Break Record by Sarah Mahoney
- Callaway Golf Goes To Las Vegas by Karl Greenberg
- MillerCoors Signs Multi-Year NASCAR Deal
- Under Armour Posts Strong Profits, Sales
- Branded Web Names Herald New Era Commentary by Adrian Kinderis
- Keep Up With MediaPost's Coverage Commentary by Nina Lentini
- Marketing Daily - Thursday, Jan. 26, 2012
- JCPenney Redux: New Logo, Pricing -- And Ellen by Sarah Mahoney
- It's Time To Optimize Your Site For Mobile by Aaron Baar
- Pet Owners Shopping Around by Tanya Irwin
- Acura Lights Up Sundance by Karl Greenberg
- Suzuki Goes Regional For Super Bowl by Karl Greenberg
- USDA Releases New School Meals Nutrition Standards by Karlene Lukovitz
- Bank of America Tests Online Discounts
- Study: Body Processes HFCS, Sugar Differently
- Extended Hours Driving QSRs' Growth
- LG Extends NCAA Partnership
- Beam Inc. Taps Emerging Markets Managing Director
- Auto Market Looks Good For January
- Victoria's Secret Said To Unveil New Luxury Lingerie
- Audi Sponsors Oscar Party Night
- Unlocking The Marketing Code Commentary by Michael Haydock
- Marketing Daily - Wednesday, Jan. 25, 2012
- McDonald's Hoisted On Its Own Hashtag by Thom Forbes
- Study Finds That Car Ads Blitz Beer, Best Buy Spots by Karl Greenberg
- Papa John's Bets On Super Bowl Coin-toss Promo by Karlene Lukovitz
- L.L. Bean, Parks To Celebrate 100th Birthday by Sarah Mahoney
- Women Influencing More Purchase Decisions by Aaron Baar
- Onitsuka Tiger Back As Fashion Brand by Karl Greenberg
- BzzAgent's Boast: Social Marketing's ROI is $1.50
- Ford, NASCAR Go Back To Roots
- Adidas Touts Adizero Rush With Community
- GM Awards Global Media To Carat
- Who's Talking To Your Clients? Commentary by Tony Quin
- Marketing Daily - Tuesday, Jan. 24, 2012
- Timberlake Tees Off For Callaway by Thom Forbes
- General Mills Ties Into 3D 'Star Wars' Release by Karlene Lukovitz
- Lexus Super Bowl Ad: Big Changes by Karl Greenberg
- 'Tech Evangelists' Deserve Attention by Aaron Baar
- CMOs Sweating Their Tech Savvy by Sarah Mahoney
- Chevy Super Bowl: Social And Global by Karl Greenberg
- Coke Freestyle Rolling Out To 100+ Sodexo Locations
- Macy's Untaps Its Ninth 'Go Red' Celebration
- TLA Worldwide, Focused On Baseball
- Starbucks Expands Outlets Offering Beer, Wine
- YoCrunch Launches Greek Parfaits
- PRSA Searches For Meaning Of Life Commentary by Steve Lundin
- Marketing Daily - Monday, Jan. 23, 2012
- RIM Shot: Critics Worry 'Shakeup' Augers More Of The Same by Thom Forbes
- Scooters And Smaller Motorcycles Help Grow Market by Karl Greenberg
- Why Animals Rock The Super Bowl by Sarah Mahoney
- Video Rental Stores On 'Life Support' by Aaron Baar
- Kraft Cheese Veers A Bit From The Mainstream by Karlene Lukovitz
- MetroPCS Gets Into Sports by Karl Greenberg
- Staples Gives $250,000 In TV Ads To Small Businesses
- TWC Launches iPhone App
- QR Codes: The Active Link Between Direct Mail, Web and Mobile Commentary by David Henkel
- Marketing Daily - Friday, Jan. 20, 2012
- Anti-SOPA Campaign: An Instant Case History In The New PR by Thom Forbes
- Cheerios, Fitness Mag Team On Weight-Loss Program by Karlene Lukovitz
- Chillax: Aura Cacia Calls For National Day by Aaron Baar
- Cruise Lines Left Agents High And Dry by Tanya Irwin
- Q&A: For The Wealthy, 'Ingrained Conservatism' by Sarah Mahoney
- P&G Signs Olympian, And Three Stars by Karl Greenberg
- Chevrolet Posts Best-ever Global Sales by Karl Greenberg
- Wendy's Adding More Premium Burgers
- Kia Signs With Golden State Warriors
- MetroPCS Sponsors USA Basketball
- Landor Promotes Mary Zalla To CEO
- AT&T REvamps Data Plans
- Macy's Shows Off Its Beauty Spots
- Keep Up With MediaPost's Coverage Commentary by Nina Lentini
- Marketing Daily - Thursday, Jan. 19, 2012
- Cruise Industry Braces For Reaction To Disaster by Thom Forbes
- VW Digital App Starts With Enthusiasts by Karl Greenberg
- Q&A: In Praise Of The Humble Infomercial by Sarah Mahoney
- Hyundai's New Approach For Super Bowl by Karl Greenberg
- TaxACT Makes Super Bowl Debut by Tanya Irwin
- Aetna Refreshes Its 'Brand Promise' by Aaron Baar
- Banana Republic Offers Career Perks To Military
- Chase Gets Expanded Programs With MSG
- Target Throwing Midnight Twilight Parties
- In Taste, Brand Matters Commentary by Martin Bishop
- Marketing Daily - Wednesday, Jan. 18, 2012
- Paula Deen: Out Of The Lard And Into The Fire by Thom Forbes
- Fastest-Growing Brands Are 'Ideal-Driven' by Karlene Lukovitz
- Google Brings Hot European Effort To U.S. by Aaron Baar
- Connecticut Launches $22 Million Branding Effort by Tanya Irwin
- Culligan Man Gets A Local Focus by Karl Greenberg
- Forget Advertising, Do Market Research by Karl Greenberg
- Volkswagen Touts R With IPad App
- Infiniti Expands Coaches Charity Challenge
- GM Lets You Build Your Engine
- Lexus To Advertise In Super Bowl
- How Social Could Transform Retail Commentary by Drew Neisser