Marketing Daily Issues for February 2012
- Marketing Daily - Wednesday, Feb. 29, 2012
- Apple Invites And The Tech World's In A Tizzy by Thom Forbes
- Audi Touts E-Tron At TED by Karl Greenberg
- 1 In 3 Parents Sees IPad As Educational Device by Aaron Baar
- Fidelity Digital Campaign Aims To Provoke Thought by Tanya Irwin
- Walmart Beats Target, Retains Slight Price Edge by Sarah Mahoney
- IAB's Minnium On New Mobile Standards by Karl Greenberg
- The ANA Urges ICANN On 'Do Not Sell'
- The Greek Gods Runs Video, Recipe Contest
- Get Smart! Survey Says...
- NFL's Peyton Hillis Stars For Rockin' Refuel
- How Do You Measure Social Media? Return On Influence Commentary by Mark Silva
- Marketing Daily - Tuesday, Feb. 28, 2012
- Food For Thought: Omega-3 Fatty Acids by Thom Forbes
- Mercedes-Benz Focuses On Icons by Karl Greenberg
- Forecaster Projects 2.7% 2012 U.S. Ad Growth by Karlene Lukovitz
- Will JCPenney's 'Ellen' Ads Backfire? by Sarah Mahoney
- IAB Unveils Mobile 'Rising Stars' by Karl Greenberg
- Bank Customers Defect Due To Fees, Poor Service by Tanya Irwin
- Naylor Tapped For IAB Board
- Unilever Inks Measurement Deal With Nielsen
- Allstate CMO LaNeve Resigns
- Lowes Results Beat Expectations
- Jaguar Launches New Global Campaign
- RG3 To Grace NCAA 13 Cover
- Independent Restaurants Lose 2 Billion Traffic Since '08
- Grand Marnier Launches Facebook, Sampling Promo
- Tackles, Flowers, and Sex Commentary by Brandi Gil
- Marketing Daily - Monday, Feb. 27, 2012
- Marketers Get Their Nickels' Worth On Oscar Night by Thom Forbes
- Dunkin' App Creates Video Resumes For Fans by Karlene Lukovitz
- Ram Truck Boosts Country Music Efforts by Karl Greenberg
- Fifth Third Bank Focuses On Curiosity by Tanya Irwin
- Subaru Taps Nostalgia For The First Car by Aaron Baar
- NASCAR, Advertisers Start Their Engines by Karl Greenberg
- Survey: Americans Want To Save Tax Refund by Sarah Mahoney
- Target Reports Higher Sales, Lower Earnings
- USA Basketball Gets New Logo
- N.Y. Knicks Partner With Maxxis International
- Focused Data and Intent-Based Targeting Commentary by Mark Rabe
- Marketing Daily - Friday, Feb. 24, 2012
- Who Is Alex Gorsky And Why Is He Leading J&J? by Thom Forbes
- OMMA Tablet: Prepare For Revolution by Karl Greenberg
- Shell Brings Back WINsdays Promo by Tanya Irwin
- Krispy Kreme Hits Road To 'Glaze The Nation' by Karlene Lukovitz
- February Auto Sales Portend Good Year by Karl Greenberg
- Which Celebrity Spokespeople Do Ladies Love? by Sarah Mahoney
- Industry Stands To Gain Via Social Media by Aaron Baar
- Sears Posts $2.4 Billion Loss
- AT&T To Offer Green Ratings
- Analytics: The Essential Ace in Every Hand Commentary by Laura Patterson
- Marketing Daily - Thursday, Feb. 23, 2012
- FDA Panel Recommends Approval Of Fat-Loss Pill by Thom Forbes
- Nike Gets Razzed For Olympic Hoops Look by Sarah Mahoney
- Q&A: Buick Focuses On New Vehicles, Buyers by Karl Greenberg
- Men, Women Favor Same On-Premises Vodka Brands by Karlene Lukovitz
- Verizon Targets Young Professionals by Tanya Irwin
- Hyundai Hits Oscars With Wes Anderson by Karl Greenberg
- Who Needs Emeril? Safeway Launches Chef Search
- Advertisers Seek Alternatives To Agencies
- CEO: Campbell To Leverage Food-Culture Shifts
- Women Have Strong Perception Of Axe
- Using Social Rewards To Monetize The Social Web Commentary by Rob Carpenter
- Marketing Daily - Wednesday, Feb. 22, 2012
- Walmart Results Fail To Excite Analysts by Thom Forbes
- Harley-Davidson Follows The Passion by Karl Greenberg
- Home Depot Readies for Stronger Spring by Sarah Mahoney
- Carbonite Encourages Planning For Loss by Aaron Baar
- Survey: Organics Purchasing Picking Up Again by Karlene Lukovitz
- Affection Favors Southwest, Google, Dove by Karl Greenberg
- JetBlue, Kaboom Partner For 12th Playground by Tanya Irwin
- Marketers Confront Ongoing Data, Metrics Challenges by Gavin O'Malley
- Quixote Studios Names Halperin VP, Marketing
- Snapple Bows Diet Half 'n Half Lemonade Iced Tea
- Who Prefers Designer Clothes?
- Nissan N.A. Gets New Marcomms Director
- Macy's Cause Campaigns Raise $16.7 Million
- Creative Recycling Latest NASCAR Green Sponsor
- PR Secrets Revealed Commentary by Len Stein
- Marketing Daily - Tuesday, Feb. 21, 2012
- It's Post Time, Again by Thom Forbes
- Pro Sports Solve Social Media Puzzle by Karl Greenberg
- CMOs Becoming 'Marketing CEO Super-Species' by Karlene Lukovitz
- Cabela's Expands, Rolls Out Smaller-Store Format by Sarah Mahoney
- Mazda Drives Into Truffula Valley by Karl Greenberg
- Consumers Forgoing Pay-TV For Internet Services by Aaron Baar
- McCormick Adds Scent To Annual Report
- Ram Truck Goes Country
- Harley-Davidson Rides With The Avengers
- Jelly Belly Launches Line Based on Snapple Bevs
- How to Avoid Social Presbyopia Commentary by Drew Neisser
- Marketing Daily - Friday, Feb. 17, 2012
- Two Breaking Stories Make Privacy Issues Embarrassingly Public by Thom Forbes
- Super Bowl Brands: Major Buzz Shifts Since Game by Karlene Lukovitz
- ANA Video: Engagement Means Story Sharing by Karl Greenberg
- Shoot: Cameras Giving Way To Smartphones by Aaron Baar
- At The ANA: Social TV Is 'New Media' by Karl Greenberg
- Arby's Rebounds With Engaging Multiscreen Ad Strategy by Steve McClellan
- The Limited Spending Big On Spring Ads
- Who Reads Books Often?
- Pep Boys Statues Hit History Channel
- With Toning Sales Down, Skechers Reports Loss
- Tyson, Bud Light Team on March Madness Retail Promo
- Foxwoods Launches New Campaign
- Florida Posts Record Tourism For 2011
- Enjoy Presidents Day Commentary by The Editor
- IBooks: A Powerful Presentation Tool Commentary by Geoff McCleary
- Marketing Daily - Thursday, Feb. 16, 2012
- P&G Kicks The Pringles Can To Kellogg by Thom Forbes
- Craft Brewer Presents 'Least Interesting Man' by Karlene Lukovitz
- Toyota Leads In Tight Durability Race by Karl Greenberg
- Study: Retailers Flock To Online Marketing by Sarah Mahoney
- Purina Tells Owners Pets Are 'Great' by Aaron Baar
- Mitsubishi Meets Floods, Blizzards, Ice, Sleet by Karl Greenberg
- Who Goes To Bars/Nightclubs?
- Ford Puts Sound Studio In Focus
- GE's 'What's in the Fridge?' Contest Woos Appliance Fiends
- Sprint, NBA Tout E-Cycling
- The Marketing Arm Goes Linsane!
- Tropicana Launches Focus On Less Juice, Higher Margins
- Ad Bowl: Going To The Dogs Commentary by Robin Hafitz
- Marketing Daily - Wednesday, Feb. 15, 2012
- Carl's Jr., Hardee's Serving Cheesecake And Jalapeno by Thom Forbes
- Lexus Launches Curvy Swimsuit Sponsorship by Karl Greenberg
- At The Fair: Splurge Toys Are Back by Sarah Mahoney
- Improvements, Pricing, Promos Drive Pizza Growth by Karlene Lukovitz
- That's Entertainment: Screen Size Doesn't Matter by Aaron Baar
- Hotels.com Goes Global With New Effort by Karl Greenberg
- Who Buys Fat-Free Food?
- Digital Maven Bonin Bough Leaving PepsiCo For Kraft
- Avon Posts Loss; Lower Sales
- Big Data: New Opps For Marketers Commentary by Jeff Weidauer
