Fame may be fleeting but it's also swift. If you thought Tim Tebow was a study in the power of an offshoot of the single-wing offense and a lot of … Read the whole story
With Toy Fair 2012 just days away, Mattel says it is introducing a new global campaign for Barbie, designed to appeal to the fashion … Read the whole story
Doritos' "Sling Baby" ad earned the "rare distinction" of being both the most memorable and best-liked ad in this year's Super Bowl, indexing 177 … Read the whole story
Coinciding with the college basketball tournament in March, patrons at thousands of partnering bar or restaurant locations across the country can show their support … Read the whole story
This week, "Marketing Daily" brings you exclusive coverage of the Brand Keys 2012 Customer Loyalty Engagement Index. Each day, expect a full report on … Read the whole story
This week, "Marketing Daily" brings you exclusive coverage of the Brand Keys 2012 Customer Loyalty Engagement Index. Each day, expect a full report on … Read the whole story
With total Valentine's Day sales possibly exceeding $16 billion in 2012, those of us in e-commerce are looking to determine how local businesses, particularly … Read the whole story