The federal government may have recently lost a battle over requiring that tobacco companies place graphic warnings on cigarette packs but its war on smoking took an aggressive surge forward yesterday with the Centers for Disease Control's unveiling of a $54 million campaign targeting teenagers under the banner "Tips From Former Smokers." ...
Yahoo Music this week launched its latest concert series on its first-ever branded music channel, Ram Country on Yahoo Music. The series kicked off ... Read the whole story
Bartle Bogle Hegarty launched the world's shortest national branding campaign through their recent SXSW #Homeless HotSpot program, successfully positioning themselves as faux altruists and ... Read the whole story
According to the latest J.D. Power and Associates Smartphone Customer Satisfaction Study, battery performance satisfaction has declined significantly even in the six months since ... Read the whole story
No wonder Oreo is still going strong after 100 years: It's the single-most-loved brand among American families, according to a comprehensive study of 215 ... Read the whole story
In the faltering economy, the importance of customer service has reached new highs, overtaking even price as a purchase determinant, according to a J.D. ... Read the whole story
Volkswagen, Hyundai and Ford are leaders in Strategic Vision's newest Total Value Index study. But for the first time in over a decade, American ... Read the whole story