Marketing Daily Issues for April 2012
- Marketing Daily - Monday, April 30, 2012
- It's Time To Define What's Meant By 'Natural' by Thom Forbes
- Europe's Badoo Comes A-Callin' In The States by Aaron Baar
- Study Finds Gen Y Responds To App Ads by Karl Greenberg
- Bird's Eye Voila! Social Efforts Driving Trial by Karlene Lukovitz
- Hiscox Focuses On Liability Insurance by Tanya Irwin
- Kohl's Broadens Its Cause-Related Efforts To TED by Sarah Mahoney
- Bombay Sapphire Sponsors Film Competition by Tanya Irwin
- Industry Posts A Strong First Quarter by Karl Greenberg
- Target Offers Exclusive Norah Jones Tunes
- Why Big Brands Are More Socially Fit Commentary by Drew Neisser
- Marketing Daily - Friday, April 27, 2012
- Betsey Johnson Retail Tumbles; Brand Lands On Its Feet by Thom Forbes
- Sauza Tequila 'Fireman' Video Heats Up YouTube by Karlene Lukovitz
- Growing Interest In Auto Connectivity, Autonomy by Karl Greenberg
- Gen Y Darling Bonobos Goes Brick-and-Mortar by Sarah Mahoney
- GroundLink Appeals To Secret Agent Inside by Aaron Baar
- NBA Launches 7th NBA Nation Tour by Karl Greenberg
- Scotts Miracle-Gro Greens Email Marketing Efforts by David Goetzl
- Wooing Poor, Walmart Offers 'Pay With Cash' Option
- Men In Beards, Women In Black Commentary by Kathy Oneto
- Marketing Daily - Thursday, April 26, 2012
- Depp's Tonto: Role Model For New Disney Studio Chief? by Thom Forbes
- TrueCar.com Spotlights Female Auto Racers by Karl Greenberg
- Consumers Have Limit To Unlimited Plan Price by Aaron Baar
- Harris Breaks Out Top Beverage Brands by Karlene Lukovitz
- Power: Ace Hardware Top Home Improvement Retailer by Tanya Irwin
- P&G's Tide Goes Long For The NFL by Karl Greenberg
- Taco Trucks Drive Dos Equis' 'Brave' Marketing by Erik Sass
- California Walnuts Issues Facebook Health Challenge
- Everyday Noble Clothing Launches Facebook Effort
- Hershey Launching Low-Fat Chocolate
- Actress, Mathematician McKellar Promotes Calculators
- Tetley: 'Wills & Kates' Get Year Of Free Tea
- Thinking Globally, Acting Locally Commentary by Ingrid Froelich
- Marketing Daily - Wednesday, April 25, 2012
- Apple Fells Estimates As iOS Sales Soar by Thom Forbes
- 24 Hour Fitness Gears Up For London Games by Karl Greenberg
- Trop50 Extends Products -- And 'Girlfriends' Campaign by Karlene Lukovitz
- Organic Heats Up, Breaks $30 Billion Mark by Sarah Mahoney
- Few Know What They're Paying Google, Facebook by Aaron Baar
- Merck Launches Fertility Website, Awareness Effort by Tanya Irwin
- We Love Mom: Mother's Day Spending To Rise by Sarah Mahoney
- Zippo Rocks Out With New Campaign by Karl Greenberg
- Hyundai To Offer Sirius In CPO Vehicles
- Fiat Launches Facebook Promotion For Abarth
- Report: Food-Allergy Market's Only Begun To Grow
- U.S. Marketers: Direct Dollars To Brazil Commentary by Scott Neuberger
- Marketing Daily - Tuesday, April 24, 2012
- Walmart Likely To Fare Better Than Wal-Mart by Thom Forbes
- Q&A: Boosting ROI With Sweet Tweets by Sarah Mahoney
- Study: Global Digital Future Looks 'Blight' by Karl Greenberg
- State Farm To Sponsor Billboard Latin Music Awards by Tanya Irwin
- Parents Find Use In Smartphones by Aaron Baar
- Godiva Launches Philanthropy Program by Karlene Lukovitz
- Ford Puts Spotlight On Escape, Gas Sippers by Karl Greenberg
- Starbucks To Open Cafes at Disney Theme Parks
- Kellogg Trims Full-Year Guidance Ahead Of Results
- Beam to Acquire Pinnacle Vodka
- Jeep Launches Partnership With USA Basketball
- Mobile Shopping Powers Rue La La
- Rayovac Goes Fishing
- Mobile Search - Understand Your Audience Commentary by John Liu
- Marketing Daily - Monday, April 23, 2012
- Roseanne Cash Kicks Off New Campaign for Brand USA by Thom Forbes
- Corona Invites Viewers To Break Free From Rut by Tanya Irwin
- Popularity Of Mobile Devices Still High by Aaron Baar
- Under Armour Woos Women With Social Goal-Setting by Sarah Mahoney
- Q&A: Mitsubishi Gets Outlandish For Outlander by Karl Greenberg
- Old Spice Champion: Sweet Smell Of Success by Karl Greenberg
- NASCAR White Paper Is Green
- Taco Bell's New Menu Items Help Drive 6% Sales Boost
- Kraft To Sell Tassimo System In UK's Costa Coffee Chain
- Cricket Targets National Audience
- McDonald's' U.S. Comp Sales Up 8.9% In Q1
- Use Social Curation To Build Brand Presence Commentary by Robert Egert
- Marketing Daily - Friday, April 20, 2012
- The Demise Of The PC Could Be Slightly Exaggerated by Thom Forbes
- Pepsi Next Takes Over BuzzFeed by Karlene Lukovitz
- Whole Foods Heightens Seafood Debate by Sarah Mahoney
- JetBlue To Plant 83,000 Trees To Honor Customers by Tanya Irwin
- YouGov: Chrysler Brand Opinion Way Up by Karl Greenberg
- Consumers Spending More On Gadgets, Services by Aaron Baar
- Q&A: Glaser Has Big Plans For Mercedes-Benz by Karl Greenberg
- Sprint Offers Deals, Phones for Earth Day
- There's No Such Thing As A Loyal Customer Commentary by Marc Ginsberg
- Marketing Daily - Thursday, April 19, 2012
- Dick Clark Made Rock Commercially Viable by Thom Forbes
- The Drivers Behind 2011's Most Successful Launches by Karlene Lukovitz
- BMW Preps 2012 Olympics Campaign by Karl Greenberg
- Marketers Pile On Olympics 100-Day Countdown by Sarah Mahoney
- Campaign Spotlights New N.J. Neurosurgical Center by Karl Greenberg
- BBVA Compass, NBA Team For Tour by Tanya Irwin
- Ford Web Series Focuses On Eco Education by Ross Fadner
- Ben & Jerry's, Phish Stage World's Largest Cowbell Concert
- Mark Walhberg Gets Supplemental With GNC
- The R Factor: Relevance At Scale Commentary by Baiju Shah
- Marketing Daily - Wednesday, April 18, 2012
- Pfizer-Nestle Deal In Formulaic Stage by Thom Forbes
- Gen Y: The Digital Divide Gets Deeper by Sarah Mahoney
- Chevy Touts Volt With Klout by Karl Greenberg
- Tablets Gaining In Video Viewing Race by Aaron Baar
- Mitsubishi Hires A Temp So You Can Drive by Karl Greenberg
- Smoothie King: Write Us A Jingle by Karlene Lukovitz
- Ikea, Henkel, P&G Win Gold Shopper Marketing Effies by Tanya Irwin
- Stars Tout Apple's IPhone
- Coca-Cola Sees 8% Q1 Profit Gain
- MSG Launches Renovation Retrospective
- Quaker State Launches Defy Brand
- Smartfood Launches All-Natural Snacks Line
- Brides-to-Be Want More Online Registry Options
- Planters, 'Men's Health' Launch Co-Branded Nuts
- Engagement Marketing 101 (Redux) Commentary by Greg Ippolito
- Marketing Daily - Tuesday, April 17, 2012
- New Mustang: Hipster-Hippie Hybrid? by Thom Forbes
- Riunite Cultivates Wine Fans At NASCAR by Karlene Lukovitz
- VW IPad App Touts The New Golf by Karl Greenberg
- Target's Earth Day Freebie: 1.5 Million Bags by Sarah Mahoney
- Western Union Launches Campaign, Evolves Brand by Tanya Irwin
- STP Is Back With The King by Karl Greenberg
- AT&T Fuses Technology, Family For Mother's Day by Aaron Baar
- Ford Focus Electric Leads NASCAR Pack
- Hilton Appoints Marketing VP
- Kia Germany Gets Engaged Via Vibrant
- Sales, Profits Fall At Mattel
- Kraft Drops Athenos Greek Yogurt Line
- Are You Delivering Seamless Marketing? Commentary by Liz Aviles
