Marketing Daily Issues for May 2012
- Marketing Daily - Thursday, May 31, 2012
- RIM Fends Off The Obituary Writers by Thom Forbes
- Top Marketers: Digital Integration Still A Struggle by Karlene Lukovitz
- Walmart Bashes Struggling Best Buy In Ads by Sarah Mahoney
- The Globetrotters Get Big China Sponsorship by Karl Greenberg
- Platform Notwithstanding, Gaming Top Consumer Activity by Aaron Baar
- Jeep Hits The Deck For USA Hoops by Karl Greenberg
- Kids Using Apps Frequently
- Wild Turkey Partners With Troops-Support Nonprofit
- Americans Spend More On Graduates
- Memphis Launches Billboard Campaign
- NYC Seeks Ban On Large, Sugary Drinks
- Take 'The Pitch,' Please Commentary by Michael Miller
- Marketing Daily - Wednesday, May 30, 2012
- Chrysler Beheads Town & Country; Long Live The Crossover by Thom Forbes
- LG Focuses On Users In 3DTV Effort by Aaron Baar
- Maidenform Uses Augmented Reality To Debut New Brand by Sarah Mahoney
- Breeders' Cup Launches Integrated Campaign by Karl Greenberg
- Florida Campaign Dangles Tourism Packages by Karl Greenberg
- Sun Life Financial Partners With Boston Celtics by Tanya Irwin
- Freshness Reshaping Food Culture by Karlene Lukovitz
- Hanes Trumpets Tagless Undies by Sarah Mahoney
- Calvin Klein Gets All Brooklyn
- General Mills Acquires Brazilian Food Company
- Bass Pro Shops Continues Summer Camp Effort
- Where Brands Should Build Digital Nests Commentary by Robert Passikoff
- Marketing Daily - Tuesday, May 29, 2012
- 'MIB3' Heads For Black Ink With Chinese Aboard by Thom Forbes
- Connecticut's Push: 'Revolutionary' In Multiple Ways by Karlene Lukovitz
- High Airfare, Gas Prices Prompt More Staycations by Tanya Irwin
- 'Why Vermont?' Beefs Up Mobile, Digital by Sarah Mahoney
- Q&A: Philly Focuses On Parkway by Karl Greenberg
- No Time, Money For Vacay? Try 'Nearcay' by Aaron Baar
- Alfred J. Seaman, 99, Ex-4As, AEF Founding Chairman
- Halfway To Oblivion - Or Salvation? Commentary by Bob Garfield
- Future-Proof Digital Commentary by Rachel Peters
- Marketing Daily - Friday, May 25, 2012
- McD's Shareholders Nix Obesity Study; Moderation Rules by Thom Forbes
- Nissan's Schaffer Talks Races, Ride-and-Drives by Karl Greenberg
- Target Takes Shopkick App Nationwide by Sarah Mahoney
- Skinnygirl In 'Drink Like a Lady' Campaign by Karlene Lukovitz
- Calif. Launches Mental Illness Social Media Campaign by Tanya Irwin
- Sales, Profits Up At Costco
- Capri Sun: Big Pouch, Big Facebook Effort
- United Airlines Launches Photo Contest With Nonprofit
- Branding Is Not A Popularity Contest Commentary by Bruce Levinson
- Marketing Daily - Thursday, May 24, 2012
- HP Embraces a Nimbler Future By Laying Off 27,000 by Thom Forbes
- For Stores, Tablets Trump Mobile by Sarah Mahoney
- Coke Intros Celebrity Tumblr Themes by Karlene Lukovitz
- Humorous AAMCO Campaign Makes Engine Noises by Karl Greenberg
- Ford And Yahoo Home In On Electric Focus by Karl Greenberg
- Sales Increase, But 3DTV Excitement Lags by Aaron Baar
- Pfizer Launches Lipitor Mobile App by Tanya Irwin
- General Mills To Cut About 850 Jobs Worldwide
- Feds Probing Chipotle's Immigrant Hiring Disclosures
- Fueling Positive Connections Commentary by Eric Zeitoun
- Marketing Daily - Wednesday, May 23, 2012
- The Father Of Remote Zapping Passes At 96 by Thom Forbes
- Thirsty? How About A Brees, Waltrip or K-Cho? by Aaron Baar
- BrandZ 2012 Top Global Brands: Highlights by Karlene Lukovitz
- Giant Is Consumers' Favorite Grocery Store Brand by Sarah Mahoney
- Honda, IndyCar, Mario Andretti ... And You? by Karl Greenberg
- Amtrak Invites Train Stories For Contest by Tanya Irwin
- Bottled Water Consumption Up 4% In 2011 by Karlene Lukovitz
- Nissan Altima Turning A Corner by Karl Greenberg
- American Eagle Ditching Its Kids' Concept
- Honda Grabs Super Mario For Indy Push
- American Eagle Ditching Its Kids' Concept
- Hello, Viewdini
- Toyota Serves Up NASCAR Camry
- Odwalla Sponsors Gardenista.com Launch
- 2012 EFFIE Award Preview: 'SPENT' Commentary by Gail Marie
- Listen To Your Customers' Tweets Commentary by Ed Abrams
- Marketing Daily - Tuesday, May 22, 2012
- POM Loses FTC Ruling On Ads (But Says It Won) by Thom Forbes
- NASCAR Inks First-Ever Deal With Twitter by Karl Greenberg
- Neuromarketing: How Men's, Women's Brains Differ by Sarah Mahoney
- Dunkin' In First Product Launch Via Twitter by Karlene Lukovitz
- Imports Make TrueCar's Monthly Dean's List by Karl Greenberg
- Study: Small Target Means Big Success For CPG Intros by Aaron Baar
- Barneys New York Revamps Web Site by Tanya Irwin
- Evian Launches Global Content Platform by Karlene Lukovitz
- Fresh & Easy To Test Online Groceries
- Comcast Rolls Out X1
- 2012 EFFIE Award Preview: 'Ikea Moving Day' Commentary by Brent Nelsen
- Engagement Strategies Bank Marketers Can't Ignore Commentary by Martha Bush
- Marketing Daily - Monday, May 21, 2012
- Super Bowl Ads: Is GM Punting On Third Down? by Thom Forbes
- AT&T Sings Facebook Fans' Praises by Aaron Baar
- Nestle Waters' Resource Promises 'Electrolytenment' by Karlene Lukovitz
- Philadelphia Pulls Out The Stops For Art by Karl Greenberg
- VW Enlists Dave Matthews Band For Eco Promotion by Tanya Irwin
- Chevrolet Goes Skateboarding For Sonic by Karl Greenberg
- The Marketer's Bookshelf: 'Brand Real'; 'StoryBranding'; 'Flip the Switch' by Sarah Mahoney
- Hyundai Stays In The Game
- Big Changes At GM Marketing
- Billboard Awards Feature Sony Tablets
- 2012 EFFIE Award Preview: HTC Sensation Commentary by Kyle Acquistapace
- Marketing Daily - Friday, May 18, 2012
- On The Street: Wal-Mart's Up; Facebook's Out There by Thom Forbes
- Bud Light Drawing Millennial Buzz by Karlene Lukovitz
- Why Gen Y Loves Moosejaw's Marketing Madness by Sarah Mahoney
- For Brand Extensions: Like With Like by Karl Greenberg
- Consumer Spending Lags Economic Uptick by Aaron Baar
- Mobile Phone Sales Fall, Samsung Tops Nokia by Mark Walsh
- Correction: Schwinn Strikes Deal With SocialVibe
- Walmart Beats Street
- Campbell Names Kmiec To Head Digital, Social Marketing
- Five Reasons To Pic And Roll Commentary by Drew Neisser
- Marketing Daily - Thursday, May 17, 2012
- Study: 96% Of Restaurant Items Exceed USDA's Recommendations by Thom Forbes
- Nissan Is Back In Black (Spandex) by Karl Greenberg
- Schwinn Celebrates Lifetime Of Riding by Aaron Baar
- Macy's Unfurls Brazilian Campaign by Sarah Mahoney
- Garfinkel Talks Classic Ads, Timeless Strategy by Karl Greenberg
- Skechers To Pay $40 Million To Settle FTC Claims Complaint by Karlene Lukovitz
- Coca-Cola Tests Mid-Calorie Sprite, Fanta Versions
- Activist Investor Could Put More Pressure On PepsiCo
- SF Giants Stars Tout Game Ratings
- Abercrombie & Fitch Profits Fall Sharply
- Subway To Screen Battleship Aboard Intrepid
- DirecTV To Offer Rural Broadband
- Are You My Mother? Commentary by Carrie Faverty
