Abbott Laboratories became the latest drug company to swallow the bitter -- but evidently palatable -- pill of paying a huge fine for marketing a drug off label. All told, it will pay $1.6 billion in combined civil and criminal penalties and plead guilty to one criminal count of misdemeanor violation of the Food, Drug and Cosmetic Act for "misbranding" the drug Depakote. ...
Gamers enter the real world, competing against each other in physical and psychological tests, and performance driving. Only one person "survives," and that lucky ... Read the whole story
Smart marketers are investing in social ads to get their messages heard above the noise of a TV show or live event. To ensure ... Read the whole story
The hunting and fishing duds are scheduled to arrive in stores in September. The line targets a "guy's guy" with clothes that include cotton ... Read the whole story
Winners in 13 categories were chosen by a panel of grocery industry and social media marketing experts. Judges used a combination of consumer votes, ... Read the whole story
In the first segment of this two-part interview, Scott Keogh, VP of marketing, talks to "Marketing Daily" about how forthcoming products align with long-term ... Read the whole story
In a growing trend of telecommunications companies offering home security and automation services, AT&T on Monday announced plans to roll out a new home ... Read the whole story