Lots Of Spin To GM, Ford Sales Declines by Thom Forbes

The headlines offer little sunshine for Detroit this morning -- combined U.S. market share for the Big Three slipped 4.5 percentage points to 43.1% -- but they come heavily asterisked, including the fact that (Fiat-controlled) Chrysler's sales were up 13% and, as a "Wall Street Journal" story put it a couple of days ago, now "is propping up its majority owner." ...Read the whole story

  • spirits Southern Comfort: New Agency, New Campaign by Karlene Lukovitz

    The campaign features several firsts for the brand, including representing Southern Comfort's largest-ever media buy in a single fiscal year -- more than double last year's spend and equal to the last three fiscal years' spend, according to a brand spokesperson. ...Read the whole story

  • retail JCP's Fashion Leap: Will Millennials Follow? by Sarah Mahoney

    As the Plano, Tex.-based retailer begins unveiling its controversial new merchandising initiatives, more observers are starting to give the chain the benefit of the doubt. The latest moves include the unveiling of the first of its shops-within-a-shop strategy. ...Read the whole story

  • technology Consumers Not Sold On In-Car Connectivity by Aaron Baar

    According to a new Harris Poll, more than three-quarters (76%) of Americans think in-car connectivity technology is distracting and could be dangerous. More than half (55%) believe the automakers have already taken the technology too far. ...Read the whole story

  • packaged goods Nivea Enlists Designer For Facebook Contest by Tanya Irwin

    Beiersdorf's Nivea is partnering with designer Charlotte Ronson for a design contest hosted on the company's Facebook page. The grand prize in the Nivea "Kiss of Style" contest is the chance to design a limited edition cap for Nivea Lip Care. ...Read the whole story

  • U.S. Advertising To Lead Global Mobile Ad Spend by Laurie Sullivan

    It's no easy task for North America to surpass Asia-Pacific, which supports a strong telecommunications mobile infrastructure, but marketers in the U.S. will spend more on mobile advertising this year and outpace others worldwide in 2013, per new estimates from eMarketer. ...Read the whole story

  • insight From Facebook 'Like' To 'Want'? by Lisa Joy Rosner

    Facebook is rumored to be formally testing a "Want" button, and in light of GM's visible withdrawal of ad spend it could not have come ... ...More

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