Nasty weather patterns -- including drought in the U.S. Midwest, too much rain in Brazil and a heat wave in Russia -- caused food prices to jump 6% worldwide in July after three months of decline, according to the United Nations Food and Agriculture Organization. Just how much to pass along rising commodity prices is a delicate balancing act for manufacturers and retailers, made all the more difficult by the just-as-nasty economic picture. ...Read the whole story
Subaru has launched two new ads to support its new campaign, "Support," that shows people giving a literal or moral hand to others, using Subaru vehicles. The effort touts the 2013 Subaru Impreza and Forester vehicles with eight TV spots. ...Read the whole story
To showcase all that the latest generation of personal computers can accomplish, Intel is launching a series of co-marketing ventures that brings well-known brands together with emerging and established artists, designers and entertainers. ...Read the whole story
Americans are continuing with their summer travel and vacation plans despite the economy, according to a poll conducted by Harris Interactive. ...Read the whole story
Usain Bolt is on top. The world's fastest man earns at least $20 million per year. That includes a $9 million that makes him Puma's global brand ambassador. He is the only Olympic athlete to make Forbes' top 100 earners among sports stars. ...Read the whole story
Irene Chang Britt, who recently succeeded longtime president Pat Callaghan, is the first woman to be Pepperidge Farm's president since founder Margaret Rudkin, who led the company from 1937 to 1966. ...Read the whole story
The Marketer's Guide to Multichannel Campaign Management suggests brands must move away from running campaigns individually and toward the integration of many campaigns, such as email, social, search, voice, and video. ...Read the whole story
It's no surprise that the Olympic Delivery Authority is hard at work to ensure that brands that are not "official sponsors" of the games do ... ...More
In the "winky wink" media world we live in, announcing you are giving away free vibrators in 'The New York Times' is like catnip to ... ...More
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