Marketing Daily
Monday, August 27, 2012
  • Carville, Matalin Jump On Election Ad Opps

    The pair, who recently signed to star in videos/TV ads for Maker's Mark Bourbon, are now also appearing in a new TV ad for … Read the whole story

  • Whole Foods, Target, JCP Focus On School Causes

    As retailers heap their cause-related efforts on school charities in the back-to-school season, it becomes harder for brands to stand out. Whole Foods Market, … Read the whole story

  • Nissan 'Kinects' With Consumers For Pathfinder

    The Pathfinder Kinect platform allows consumers to play around with the vehicle at dealerships, although the Pathfinder isn't actually in dealerships. In essence, Kinect … Read the whole story

  • FirstBank Takes Over Denver

    FirstBank has blanketed the city of Denver with a new takeover campaign that runs through September. Created by TDA_Boulder, the campaign shows possibilities in … Read the whole story

  • Strategic Vision: Quality Is More Than Numbers

    All things being equal, when it comes to new-vehicle quality, all things have gotten to be pretty much equal, as automakers have reached near-parity … Read the whole story

  • How Can You Mend A Broken Heart?

    At exactly the same moment Obama was seducing 69.5 million voters, another iconic figure was -- out of all common sense and experience -- … Read the whole story

  • Food For Thought

    Ashton Kutcher, Jillian Michaels, and Katy Perry are among a growing legion of so-called marketing "popstars" for popchips who are "committed to the long-term … Read the whole story

  • Cloud Services: A Contrarian View

    Instead of fundamental shifts, IT decision makers want to hear how the cloud can improve the way they work today, not radically alter it. … Read the whole story

  • Shopping Experiences Have DIstinct Digital Needs

    As digital continues to evolve, we may see that not all shopping technology is right for all kinds of retailers. Read the whole story