Proponents Vow To Continue GMO Labeling Fight by Thom Forbes

A California proposal to label food containing genetically modified organisms was defeated 53.1% to 46.9% Tuesday. The Grocery Manufacturers Association (GMA) applauded the vote, saying in a statement: "Proposition 37 was a deeply flawed measure that would have resulted in higher food costs, frivolous lawsuits, and increased state bureaucracies." ...Read the whole story

  • retail Macy's Aims For Some Black Friday App-Kicking by Sarah Mahoney

    Created in partnership with eBay, the app will preview Black Friday specials, allow shoppers to write personal lists they can share, and get push notifications on specials. When stores open, the app steers shoppers toward specials within their local store. ...Read the whole story

  • technology Ad:Tech: Best Digital Video Executions Of '12 by Karl Greenberg

    Given the evolution of digital, one can say the most recent year will always be the best for digital advertising and creative, both in spend, engagement and scope. At Ad:Tech NY on Wednesday, agency digital chiefs took a look at the best of the best this year. ...Read the whole story

  • food Dunkin' Donuts Partners With Universal Music by Tanya Irwin

    Dunkin' Donuts is partnering with Universal Music Latin Entertainment. As part of the deal, the brand has launched a free, customized music shop tab on the Dunkin' Donuts Facebook page (http://umusic.ly/DDMusic), allowing fans a complimentary download while supplies last from among 10 pre-selected Latin American music tracks. ...Read the whole story

  • technology Pepsi Success Resonates On Twitter by Karl Greenberg

    The company created a 60-second minivideo recap of what had happened for the prior week on Twitter around music and created weekly tweet-sized, 50-second video mashups. The second piece was to take a rising song and give out downloads. ...Read the whole story

  • food Frozen Foods Go Head-to-Head With 'Fresh' by Karlene Lukovitz

    Overall frozen food sales have been more or less flat in recent years, with 2012's estimated $44 billion in sales across U.S. retail channels representing a slim 0.4% gain over 2011, according to a new study from research publisher Packaged Facts. ...Read the whole story

  • financial services Data Breaches Happen; Beazley's Seen Them All by Aaron Baar

    In addition to the print ads, which will appear in publications such as Modern Healthcare, The Chronicle of Higher Education, University Business and Chain Store Age, the company has created a microsite, www.everybreachisifferent.com. ...Read the whole story

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