"Our goal was to generate some attraction and make the connection between family game night and fun with Jolly Time," Haberman's Nathan Rice tells … Read the whole story

The salubrious sentiment from that fourth-quarter ad last year will come back in the second quarter of the Super Bowl this year. Actually, it's … Read the whole story

"Our challenge is always to come up with new opportunities for new advertisers like GEICO sponsoring the stadium naming rights this year. In years … Read the whole story

Thirty-nine percent of American adults say that the ads are their favorite part of the Super Bowl, versus 28% who favor the game itself, … Read the whole story

Ann Taylor says it is bringing back actress Kate Hudson as the face of the brand. The retailer says the actress will also develop … Read the whole story

Banks offered more cash incentives for new savings accounts in 2012, according to Mintel Comperemedia. Forty percent of all offers for a new savings … Read the whole story

In Detroit this month, General Motors showed Buick's new compact crossover, the Encore and the GMC Sierra and Chevrolet Silverado pickup trucks. Cross-town competitor … Read the whole story