Mr. Denali, aka Mr. Dell, Will Indeed Go Private by Thom Forbes

After weeks of aligning ducks -- most notably global technology investment firm Silver Lake but also including MSD Capital, a $2 billion loan from Microsoft and other debt financing from Bank of America Merrill Lynch, Barclays, Credit Suisse and RBC Capital Markets -- Michael Dell announced yesterday that he will lead Dell back into private hands for $13.65 in cash for each outstanding share. Dell, who now owns 14% of the company, will remain as CEO and chairman. ...Read the whole story

  • automotive Honda Social Campaign Lets People Meet Innovators by Karl Greenberg

    The program's hub allows people to tweet questions to the stars of the spot, which connected Honda's innovative technology and design with inventions, ergonomics, and industrial design and some fairly treacherous activities for which a couple of the inventions were designed. ...Read the whole story

  • retail J. Crew, Kohl's And Dick's Top Store Loyalty Ranking by Sarah Mahoney

    It takes careful devotion to brand identity to keep people coming back -- whether it's to shop online or in stores. In clothing, J. Crew lands in the top spot. "Thank you, Mrs. Obama," quips Robert Passikoff, Brand Keys' founder and president. "[It] knows how to stay stylish and affordable." ...Read the whole story

  • automotive Nissan Taps Medalist For 'Innovation For Endurance' by Karl Greenberg

    The new chapter of the campaign includes a spot shot at Nissan headquarters in Franklin, Tenn. The set was the automaker's own office space. Indeed, a major theme was how to stay in shape at work, even in the restricting cubicle environment. ...Read the whole story

  • technology For Epson, Valentine's Day Is About Pictures by Aaron Baar

    The company is touting its "Epson Connect" cloud-based printing technology through a social-media promotion (with the lengthy title of "Be Here, Print There" Remote Romeo Contest) that shows a young man impressing women with his ability to print photos from everywhere. ...Read the whole story

  • restaurants Arby's Launches 'Fan Of The Week' Program by Karlene Lukovitz

    Consumers who use a dedicated app on Arby's Facebook page to upload pictures of themselves eating at an Arby's location will be entered in weekly random drawings that determine a designated Fan of the Week. Each weekly winner gets a $25 Arby's gift card. ...Read the whole story

  • pets Sergeant's, Steve Dale Join Forces For Contest by Tanya Irwin

    Sergeant's Pet Care Products and celebrity pet enthusiast Steve Dale are joining forces for a fourth year to find a dog with a superstar smile. Dale is the spokesperson for the Sentry Petrodex Superstar Smiles Photo Contest. The contest runs through the end of February, which is National Pet Dental Month. Consumers visit Sentry's website or Facebook page to upload their dog's photo. ...Read the whole story

  • insight How To Fix (Or Avoid) Bad Targeting by James Green

    As an industry, we tout better targeting, more precision and increased relevancy. Yet to do that, marketers need smart machines and a strong team behind ... ...More

insight 5 Predictions For The 'Year Of eCommerce' by Brian Cohen>, <Author: Danny Silverman

In 2013, CPG marketers will begin to take eCommerce seriously. We predict a shift in the following areas. Affordable same-day delivery will drive shopper participation, ... ...More

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