If you're rooting for the continued revival of Chrysler Group, CEO Sergio Marchionne suggests you "just close your eyes, plug your nose and move on from here," because the first … Read the whole story
In an effort to ensure it gets as much of the $18.6 billion Mother's Day gift frenzy as possible, jeweler Pandora is piling on … Read the whole story
Kraft, which describes the e-store as a convenience and a way to purchase harder-to-find varieties, is making a limited-time, introductory offer of free shipping … Read the whole story
Under the aegis of its New York-based licensing firm Beanstalk Group (once owned by Ford, now by Omnicom), the nameplate has been on apparel, … Read the whole story
TripAdvisor scored the best among online travel services providers, according to YouGov BrandIndex, which measured online travel services providing the highest value and satisfaction … Read the whole story
According to a new survey conducted by AT&T, a full two-thirds of small business owners said they plan to spend as much or more … Read the whole story
The campaign, "ugly truth," via Boston-based Arnold Worldwide, sets pairs of facts against each other, and encourages people to choose the uglier of the … Read the whole story
Do we trust algorithms and mix-modeling studies too much? Mix-modeling results are not intended to be blindly followed or forever binding. Instead, the objective … Read the whole story
Has emotional branding become so much of a focus these days that products and brands are losing sight of practical consumer needs? Innovation and … Read the whole story
For all the complaints of the (eroding?) viewership of "Mad Men" this season, "The Flood" was a rock-solid, satisfying episode. It seems the series … Read the whole story