Marketing Daily
Tuesday, June 17, 2014
  • Coldwell Banker Partners With BuzzFeed

    Coldwell Banker Real Estate is partnering with BuzzFeed to create custom content for the Web site's global audience of 130 million users that highlights … Read the whole story

  • Smartwatches Hot, But Lack Killer App

    "The way I look at Samsung's dominance over a start-up like Pebble is thinking about Samsung's wide distribution- in multiple countries and outlets and … Read the whole story

  • Avengers Land In Times Square With Marvel Exhibition

    Erik Muendel, CEO and CCO of Brightline (which has done work for brands like Pepsi, HTC, Sprint, and the U.S. Army), tells "Marketing Daily" … Read the whole story

  • Small Restaurant Chains See Satisfaction Gains

    Small restaurant chains have made gains in customer satisfaction ratings over last year, while most of the largest chains have lost ground, according to … Read the whole story

  • Kia, Others Take the Stage For Summer Music

    The "Kia Soul Lounge" will bring in bands for autograph sessions, host acoustic performances, and run interactive games. There's also a photo booth, where … Read the whole story

  • Q&A: Brand Authenticity Is Contagious

    A new study from the Yale School of Management finds that a brand's links to the past may be a secret weapon for increasing … Read the whole story

  • No Cannes Do: How Not To Advertise Your Creativity

    It's a song I've been singing for decades: the cult of originality trumping the advertiser's need to sell things to actual consumers who are … Read the whole story

  • 10 Refreshingly Useful Ideas

    The purpose of this article is to reveal another framework in which the promotional activity of these beverages also provides intrinsic value - an … Read the whole story