Marketing Daily
Tuesday, July 15, 2014
  • Coca-Cola, Pepsi, Lead CoreBrand's Most Respected

    Delta Air Lines has made big changes over the past year or two. But the company can't get respect. It is, in fact, the … Read the whole story

  • Millionaires Love Costco, Home Depot And Lowe's

    New research from Mintel finds that high-income consumers even love the private-label goods at Costco, with 38% saying they believe them to be comparable … Read the whole story

  • PepsiCo Brands Share MLB All-Star Game Spotlight

    PepsiCo brands will be heavily featured during this week's 85th Major League Baseball All-Star Game. Pepsi, Lay's, Gatorade, Aquafina, Frito-Lay Seeds and Cracker Jack … Read the whole story

  • For Millennials, Information Comes From Everywhere

    "The way they are purchasing products is different from how Generation X and Baby Boomers did," Megan Maquire, vice president of client strategy Mom … Read the whole story

  • When You Get In This Taxi, Yugo Wherever The Driver Goes

    There are taxicab confessions and there are taxicab confessions. What if you were a passenger in a cab, and the driver was one of … Read the whole story

  • Social Media 'Clevers Up' Business Writing

    It forces people to follow two of the most important principles of good business writing: get to the point quickly. And keep it short. Read the whole story

  • Denny's Launches Spanish Facebook Page

    The company will offer original, and curated content designed to actively engage with online Latinos, and promote ongoing dialogue with this audience. Some ads … Read the whole story