June 3 - 6, 2024
Monday, April 20, 2015
Top of The News
It seems everybody and her sister wanted get a Lilly Pulitzer piece at Tar-zhay yesterday, causing the website to go offline for about 20 minutes to regulate the flow of … Read the whole story
FOODThe "Parenting Unfiltered" campaign is designed to acknowledge and celebrate the reality that "parenting is complicated, messy and anything but perfect," says Plum Organics … Read the whole story
AUTOMOTIVEThe "Dare Greatly" campaign (via Publicis, NY) is intended to be unique, uniquely American, and a reflection of Cadillac's own willingness to risk big. … Read the whole story
RESEARCHKids are less focused on "possessions and more on share-worthy experiences," says Steph Wissink, Piper Jaffray Senior Research Analyst. "They are becoming the storytellers … Read the whole story
SPORTSHockey fans don't necessarily have to buy a ticket to the Garden to have some interaction with the Rangers NHL team. They definitely don't … Read the whole story
APPARELThe campaign, this year's version of the 26-year-old "Fabric Of Our Lives" effort, is themed "Cotton. It's Your Favorite for a Reason." In addition … Read the whole story
- COMMENTARY
This week marked the tenth anniversary of the publication in "Advertising Age" of "The Chaos Scenario," which predicted the utter disintegration of the global … Read the whole story
UPCOMING EVENTS
Brand Insider Summit CPG May 5 - 8, 2024
Virgin Hotel
Featuring top industry speakers including:
Courtney Redford - Bridges Consumer Healthcare, Digital Marketing Manager
Shannon Parkey - AT&T/Cricket Wireless, Principal Project Program Manager
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July 22 - 25, 2024
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October 2 - 5, 2024
