Marketing Daily
Monday, November 30, 2015
  • Black Friday Online Spending Surges; Store Sales Weaken

    People dove into the Black Friday fray with gusto this year, but mostly from the comfort of their own couches. ComScore reports that e-commerce … Read the whole story

  • Bayer Engages Pet Owners To Help Shelters

    Pet photos shared through Dec. 31 will populate a digital photo collage featured at the campaign hub. This site will also highlight tips on … Read the whole story

  • Toyota Signs On As Global Paralympic Sponsor

    The committee says support includes both the summer and winter Paralympic events and global activities surrounding and leading up to the Games. It also … Read the whole story

  • I Hate Cyber Mondays

    You cannot have a quality user experience and an advertising model in the same universe. The restrictions imposed to ensure a pleasant user experience … Read the whole story

  • Star Trek Lessons For Running Your Own 'Enterprise'

    If aspirational paragons are almost fiction, perhaps that's where we turn to paraphrase our yearning for optimism. Read the whole story

  • NFL, KBS Introduce 'Game Changing' ALS Campaign

    Developed by agency KBS, the pro-bono campaign features amazing plays such as Dwight Clark's "The Catch," Roger Staubach's "The Hail Mary," and Steve Gleason's … Read the whole story