Marketing Daily
Tuesday, June 14, 2016

Top of The News

Wanting To Get Into The Loop, McDonald's Exiting Oak Brook
by Thom Forbes

Following younger workers returning to the cities, McDonald's yesterday announced that it was relocating its global headquarters from suburban Oak Brook, Ill., to the space in Chicago's West Loop neighborhood … Read the whole story

  • RESEARCH
    Tesla, Amazon, YouTube Top LGBT-Perceived Brands
    by Tanya Gazdik

    "A brand's advertising, marketing and promotion has to sync with its actions," YouGov BrandIndex CEO Ted Marzilli tells "Marketing Daily." "Does it have policies … Read the whole story

  • RETAIL
    Daddy-O Dollars Day: Stores Expect Record Father's Day Spending
    by Sarah Mahoney

    Major League Baseball says its teams will wear special Father's Day uniforms with blue touches. Fans can buy them, too, with proceeds going to … Read the whole story

  • BEVERAGES
    Silk Taps Venus Williams, DJ Khaled To Celebrate Plant Power
    by Karlene Lukovitz

    The campaign will include a "Path to Plants" digital series starring Venus Williams and other plant advocates to be announced in the coming months, … Read the whole story

  • TECHNOLOGY
    Fitness Trackers Holding Off Smartwatches
    by Aaron Baar

    The focus on the fitness capabilities of smartwatches may prove to be a key to getting them out of the early adopter phase and … Read the whole story

  • Experiential Love For NY
    by Larissa Faw

    New York's Empire State Development is kicking off the 2016 summer tourism season with the "I Love NY" brand experience that includes a traveling … Read the whole story