Marketing Daily
Wednesday, June 29, 2016

Top of The News

Pinterest Doubles Down In The Shopping Cart Wars
by Thom Forbes

With Pinterest capturing more than 100 million visits to its pages each month, it wants to make it easier for gawkers to buy the more than 10 million items available … Read the whole story

  • FOOD
    Hershey's Unveils First Olympics Campaign
    by Karlene Lukovitz

    "Hello From Home" features an addition to the brand's ambassadors team, U.S. Olympic hopeful gymnast Simone Biles, as well as two 2012 gold medalists. Read the whole story

  • RESEARCH
    Starbucks, Nike Tops In Instagram Engagement
    by Tanya Gazdik

    Starbucks effectively uses Instagram by tying its product to every aspect of their customer's lives, Kara Burney, TrackMaven's director of content. tells "Marketing Daily." Read the whole story

  • RETAIL
    Back To School Underway; Staples Taps Perry To Reach Teachers
    by Sarah Mahoney

    This year, the retail chain is including a sweepstakes, so that anyone who spends $25 or more at Staples can enter to win a … Read the whole story

  • For BBDO And Mars, Award-Winning Creative Is A Marriage
    by Larissa Faw

    Great creative adds value to the company's bottom line, proclaimed Bruce McColl, global chief marketing officer, Mars, during a presentation with David Lubars, worldwide … Read the whole story