Marketing Daily
Wednesday, July 13, 2016

Top of The News

Tesla Goes On Offensive As NHTSA Wants Answers
by Thom Forbes

Even as the National Highway Traffic Safety Administration yesterday posted a nine-page letter requiring Tesla Motors to provide detailed information about the Autopilot system implicated in a fatal collision in … Read the whole story

  • APPAREL
    Under Armour, Eastbay Crank Up Workout Motivation
    by Sarah Mahoney

    In "Numbers," National League MVP and All-Star Bryce Harper's high school coach provides the voiceover, highlighting the Washington Nationals outfielder's amazing stats, Read the whole story

  • ELECTRONICS
    Hearing Is Believing At Sonos Retail Store
    by Aaron Baar

    "We are trying to sell an experience you cannot see when you look at our speakers," Sonos CMO Joy Howard tells "Marketing Daily." "Most … Read the whole story

  • RESEARCH
    Amazon, Netflix, YouTube Earn 'Best Perceived Brands' Status
    by Tanya Gazdik

    "If you focus on the customers and giving them the things they like and need, you can capture more market share," YouGov BrandIndex CEO … Read the whole story

  • HOSPITALITY
    Holiday Inn Partners With Roadtrippers
    by Tanya Gazdik

    IHG's Holiday Inn and Roadtrippers, a web and mobile road trip planner, are encouraging travelers to take more road trips. The two brands are … Read the whole story

  • COMMENTARY
    Recruiters Get Only Half Of Social Media Right
    by Jim Conti, Op-Ed Contributor

    There is an entirely other side of social that most companies either don't yet know about or don't fully understand: there is value in … Read the whole story

  • Meals On Wheels Launches Largest Ad Push
    by Larissa Faw

    Meals On Wheels America and the Ad Council are launching the "Do Lunch" campaign designed to dispel myths about the organization and recruit new … Read the whole story