Marketing Daily
Wednesday, March 1, 2017
  • Mazda Showcases Craftsmen In Spots

    The spots were developed as short-form documentaries and will be part of a collection of longer-form films that more fully depict what makes Mazda … Read the whole story

  • Snickers Unveils Two New TV Spots

    Following on its innovative but somewhat puzzling live Super Bowl ad starring Adam Driver, Snickers today unveiled two new 30-second TV ads on YouTube. … Read the whole story

  • As Beauty Gets More Digital, Olay Expands AI

    Olay Skin is expanding its artificial intelligence-driven skincare app, the Olay Skin Advisor, which uses a selfie to diagnose women's most troublesome skin problems. … Read the whole story

  • Band-Aid, Amazon, Dawn Top Brands Among Women

    "Virtually any brand has the potential to make inroads with women, who represent roughly half of all consumers," YouGov BrandIndex CEO Ted Marzilli tells … Read the whole story

  • Kids Entering The Digital Age At Young Ages

    According to Nielsen's Mobile Kids report, about half (45%) of kids get a mobile phone with a service plan between the ages of 10 … Read the whole story

  • Will Automakers' Brands Suffer From Airbag Accusations?

    It's the story that keeps on growing. While a settlement with Japanese auto parts maker Takata Corp. and its faulty airbags was expected this … Read the whole story

  • 'Fixer Upper' Star 'Kilz' It In New Ad Campaign

    Rather than create a typical "ad campaign" that uses a spokesperson in a straightforward manner, Kilz and its agency Arcana Academy are developing an … Read the whole story

  • NEW! Synovus Bank Creates Unbranded Ad Supporting At-Risk Youth

    Girls can do anything. Tour Hong Kong like a local. Let's launch! Read the whole story