For mobile shoppers, deals continue to rule. Most consumers in a store would be OK with retailers knowing where they are in the store at any given moment in return … Read the whole story
Digital marketers should be excited by mobile contactless payments but the biggest leap forward Apple Pay could bring is a combination of contactess loyalty … Read the whole story
Google just gave beaconing around the world a big boost. A new open way for Bluetooth Low Energy (BLE) beacons to communicate with mobile … Read the whole story