MediaDailyNews
Monday, March 24, 2003
  • Deutsch Rocks Again With Mitsubishi

    Mitsubishi Motors breaks its new TV campaign today with a return to its tried-and-true strategy of tying cutting edge music to its brand. Read the whole story

  • ReplayTV Maker Plans Bankruptcy Filing

    A DVR pioneer's parent company said Friday that it would file for bankruptcy and sell its ReplayTV unit, but analysts said it wasn't going … Read the whole story

  • Despite War, Lycra Launches Print Campaign

    War didn't stop the launch of DuPont's $40 million "ingredient brand" campaign for Lycra this week. It couldn't. Read the whole story