MediaDailyNews Editions for March 2003
MediaDailyNews - Monday, March 17, 2003
Screen Media Inks Marketing Pact
The Butler Does It For Taco Bell
Sports Sponsorships: It's Not Just About the Numbers
TLC Offers Cross-Platform Celebrities
INVISION Converts Bravo Network
MediaDailyNews - Friday, March 14, 2003
Cablevision Details YES Network Carriage
Telemundo Finalizes Plans for War Coverage
Baseball Stars Appear in PSAs
Horizon CEO Sees Network Inconsistency
HGTV Gives Synergy New Home
PMA Forms New Event Council
ANA Forum Cools Upfront Fire
War Worries Hit Radio
MediaDailyNews - Thursday, March 13, 2003
Viacom Outdoor Does A Fly-By
Pizza Plan For March Madness
Audit Bureau Speeding Up
Univision-HBC Deal Hits Snag
FHM Bows Outdoor, Radio Campaign
CBS, Fox Lead in Week's Nielsen Demos
As War Looms, CBS Plans Alternatives for NCAA Coverage
MediaDailyNews - Wednesday, March 12, 2003
Mid-Sized Brands Count On Oscar
Magazine Spending Jumps 10%
Sirius Sticks to Subscriber Goals
Dennis Extends Titles to Cell Phones
New York Times, IHT Launch Ad Campaign
Possible War Cutting into TV Ad Revenue Picture
West Wing Not Profane, Rules FCC
MediaDailyNews - Tuesday, March 11, 2003
CMR Reports Media Strength
AP and Bankrate Launch Radio Feature
Seattle's City Council Opposes Media Dereg
Traffic Directors Update Affidavits
NCAA Plans Tour of United States
SAG Awards Scores on Sunday
FastChannel Announces Video Advertising Device
American Media Bulks Up
Mullen Shares Client Advice On War
Ad Revenue Makes Impact This Year, TiVo Says
MediaDailyNews - Monday, March 10, 2003
CNN Cancels Talkback
Rankings for Top 15 Basic Cable Networks
Big Bad TiVo
Broadcast Hot, But What's Ahead?
Advertising: A Consumer Service
MediaDailyNews - Friday, March 7, 2003
Discovery Times Channel Taps WuDunn as Anchor
7 Cable Industry Execs Named to Hall of Fame
Technology: Breaking Through Consumer Resistance
Measurement: Data Through Technology
MediaDailyNews - Thursday, March 6, 2003
Oprah Back On Top
Study Finds Ethnic Radio Growing
Nielsen Expands Partnership with Arbitron
New ID For Gillis
MediaDailyNews - Wednesday, March 5, 2003
New Pub At NatGeo
Neslund Rides South For Starcom
TiVO Promotes PBS Programs
NBC Sports Announces Multi-Year Wimbledon Extension
Lowe Signs for Salem's Lot
TNT Acquires Off-Network Run of Angel
$603 Million in Accounts Turn Over
Sci Fi Channel Earns Highest Ratings Ever
VH1 Primetime Ratings Up in 18-49 Demos
Automotive: A Troubling Troika
CBS, Fox Win First Week of Ratings After Sweeps
Investigations Take Toll on Martha Stewart Media Properties
MediaDailyNews - Tuesday, March 4, 2003
Sable Promoted At Wunderman
RAB Raises Local Revenue Concerns
LA Times Expands NY Times National Reach
Health Coverage Issues Go to the Movies
LendingTree Kicks Off New TV Campaign
G4 Kicks Off Massive On-Air Event Celebrating Video Games
Wheel of Fortune, Harrah's in Cross-Promotion Deal
Study Links Magazines to Supermarket Sales
Tennis Magazine: Fishing Where the Fish Are
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