MediaDailyNews Issues for February 2004
- MediaDailyNews - Friday, Feb. 13, 2004
- Reporter's Notebook: Malcontent Is King At Agency Media Fest by Tobi Elkin
- With Disney In Play, Some Media Biggies Emerge As Potential Cast Members by Paul Gough
- Guerrillas In The Midst: Non-Trad Efforts Take Center Stage by Larry Dobrow
- Cox Sure: No. 4 Cabler Eschews Disney-Like Content Play by Paul Gough
- RadioShack Gets Sirius, Peddles Satellite Radio
- XM Adds Car and Driver Radio To The Mix
- McDonald's Lovin' Yao Ming
- Hollywood Reporter's Crabtree to Be Honored by American Cinema Editors
- Fairchild Pubs Moves Publishers Around
- MediaDailyNews - Thursday, Feb. 12, 2004
- Media Shops Hop Over Comcast Chief's Trade Show Stop by Joe Mandese
- Coming Soon To A Media Conglomerate's Boardroom Near You by Paul Gough
- Eisner Sidesteps Comcast's Bid, Sprinkles Pixie Dust On Disney Investors by Paul Gough
- Comcast Reports Strong Financials by Paul Gough
- Publicis Reports Surge In Profits
- News Corp. Profits Rise
- Ambassador's Yellow Pages Going Bilingual
- NAB To Hold Responsible Programming Summit
- The Candidates: A Side By Side Comparison Commentary by George Simpson
- MediaDailyNews - Wednesday, Feb. 11, 2004
- Comcast Bids $66 Billion For Disney, Merger Would Make It Largest Media Player by Joe Mandese
- Mag Lag Continues, Posts Eighth Consecutive Month Of Downward Ad Volume by Larry Dobrow
- Mag Study Disproves Old Adage, Consumers No More Loyal With Old Age by Larry Dobrow
- Mixed TV Market Signals: Buyers Position A 'Soft' Upfront, But Nets Say Scatter Is Firming by Paul Gough
- Radio Biggies Report Stronger '04 Ad Sales Pace by Paul Gough
- Comcast, Gemstar Plot New Interactive TV Program Guide
- Top Ad Shops Shuffle Chiefs
- Second Ad Sales Vet Confirmed Dead In Multi-Car Accident
- Mignucci Named Publisher of Fit Pregnancy
- MediaDailyNews - Tuesday, Feb. 10, 2004
- Upfront Preamble: For Advertisers, It's Still A Gamble by Paul Gough
- Ad, Media Execs: Embrace Change, Don't Resist It by Paul Gough
- BET Chief: What's Black And White And Not Spread All Over? Media Plans by Larry Dobrow
- Radio Ad Bureau: Ad Execs Deem Us An 'Imperfect' Medium by Joe Mandese
- Starcom Disconnects From AOL, Cites A 'Contact' Conflict With Disney
- Cable Ad Sales Chief Smith Dies In Car Accident
- Metropolitan Home Bumps Circ
- CNN Names America Votes 2004 Sponsors
- Outside and Time Out Mags Go International
- Branded Media Work As Well Online as Off Commentary by Adam Guild
- MediaDailyNews - Monday, Feb. 9, 2004
- Agencies Demand Standards For On-Demand, Issue Interactive TV Guidelines by Paul Gough
- Top Marketers Send Managers Back To School To Re-Learn Advertising, Media by Joe Mandese
- Safe At Any Speed: Study Finds Billboards Don't Kill Motorists by Paul Gough
- MAP Swoops Down On Hawk, Emerges As No. 2 Media Auditor by Joe Mandese
- Financial Focus: Madison Avenue Remains Unfocused by Paul Gough
- BET Targets African American Effort At Madison Avenue
- Wall Street Journal Continues Ad Slippage Into 2004
- Interpublic's HR Chief Steps Aside
- MediaDailyNews - Friday, Feb. 6, 2004
- Plea-Mail: Dean Begs Supporters To Fund Last Ditch TV Campaign by Paul Gough
- PR Data Reveals Sharp Decline, Profound Shift In Media Mix by Joe Mandese
- Magazine Spotlight: The Power Of Glory by Larry Dobrow
- Former MindShare Exec Pleads Guilty To Government Fraud Charges
- ABC Adds Two To Its Magazine Publisher Liaison Committee
- Women's Wear Daily Goes Weekend
- When Good-Bye Is Not Enough Commentary by George Simpson
- MediaDailyNews - Thursday, Feb. 5, 2004
- Ad Recovery Fuels Rebound In Magazine M&A Deals by Paul Gough
- Nielsen Fast-Forwards PVR Ratings Plans, Unveils 'TiVo' Ratings Service by Joe Mandese
- Journal To Put Spanish-Language Business Section Into Hoy by Paul Gough
- New Ad Medium Hangs Out At The Mall by Larry Dobrow
- FDA Proposes Overhaul Of DTC Drug Ads, Would Drop Boilerplate Ad Pages
- ESPN Yields To NFL, Cancels 'Playmakers'
- NFL Gets Sirius, Completes Satellite Radio Deal
- Delay In Testimony Gives Stewart Brand a Boost Commentary by Robert Passikoff
- MediaDailyNews - Wednesday, Feb. 4, 2004
- Consumers Diagnose DTC Ads, Prescribe More Print by Larry Dobrow
- Super Bowl Scores Super Ratings -- Best In Four Years by Paul Gough
- Liberty Sees TV Ad Market Freeing Up by Paul Gough
- Archaeology Mag And Hatherleigh Press To Publish Book
- TEN Magazines Launching Another Pub
- Tempest In A D-cup Commentary by Michael Kubin
- The Society Concludes Super Bowl Ads Overwhelming Juvenile Commentary by Vicki Thomas
- MediaDailyNews - Tuesday, Feb. 3, 2004
- Tit For Tat: Halftime Stunt Triggers Super Makegood Spat by Paul Gough
- Media Account Volatility Continues To Ebb, MediaVest Wins Masterfoods by Joe Mandese
- Radio Ends '03 With Stronger Ad Signals by Paul Gough
- Gannett: USA Today Will Have A Brighter Tomorrow by Paul Gough
- Gannett Pondering Acquisition Of Portions Of Hollinger Newspaper Empire
- Comcast Campaign Puts Spotlight On Madison Avenue
- MPA and IPDA's Eighth Annual Retail Conference Announced
- Aegis Buys British Market Research Company
- Gannett Buys NurseWeek
- Trick or Teat? Nope, Just A Publicity Feat Commentary by George Simpson
- MediaDailyNews - Monday, Feb. 2, 2004
- January Ad Demand Remains High: Online, Cable Highest by Joe Mandese
- Comcast Casts Spotlight On New Ad Unit, Creates 'Super Interconnect' by Joe Mandese
- Financial Focus: Big Media Takes A Big Dive by Paul Gough
- Stations Broadcast Mixed Q4 Results by Paul Gough
- Viewers Barely Noticed, But Viacom Nets Apologize Over Super Bowl Halftime Exposure
- Starcom Wins Sara Lee's Bake-Off
- GM To Offer Expand Satellite Radio Offering
- Telemarketers Required To Provide Caller ID Alerts
- González To Head Saatchi & Saatchi Chicago Media Team
- Tapestry Names African American Speciali
- Bringing Networks To Digital Tiers Commentary by Brian Wieser