MediaDailyNews Issues for February 2005
MediaDailyNews - Monday, Feb. 28, 2005
Cable Opens Upfront Planning Salvo, Claims Thursday Nights
One Pill Makes You Larger, One Pill Makes You Small
ONDCP Guilty Verdicts Likely To Spur Billing Reform
Ad Industry Still Spying Legislation, ARF Raises New Concerns
Jacuzzi Taps Mediaedge:cia, Y&R
Now That The Oscars Are Over, Women of America, Start Shopping
Philip Morris Eschews Branded Entertainment
Local Mag Pages Soar
MediaDailyNews - Friday, Feb. 25, 2005
Sirius Gets Serious About Ad Sales
WPP Reports Strong '04, Bids To Acquire Researcher
Improved Measurement for Hispanic and Multicultural Audiences
Starcom USA Books Former Hyatt Hotel's MacGregor
Weather Channel Upfront Is Really Cool (Pun Intended)
Association of Black-Owned Advertising Agencies Formed, 4A's Seeks To Assist
Sinclair Says Suit Over Kerry-Bashing Program Dropped
Broadband Faces Power Shift, Gives New Meaning To Being 'Wired'
MediaDailyNews - Thursday, Feb. 24, 2005
'Hell Freezes Over!' Mags Blur Church & State
'An Occasional Fruit Basket'
Viacom Posts Strong Growth, Led By TV Ad Sales
MSN Spins Wale of Tale: Goes Viral To Supplement TV, Radio Buys
Suede Shelved
NY Attorney General Subpoenas Cox Radio
Martha Stewart Reports Q4 Loss
Venture Firm Taps Former VNU Chief Jerry Hobbs
Mediassociates Names Former Lowe Exec Media Director
MediaDailyNews - Wednesday, Feb. 23, 2005
DVR Users: Most Voracious Consumers of All Media
Omnicom Reports Double Digit Growth
Name That Tune, Er, Ringtone: Showtime Dials Up L Word For Mobile Phones
Einstein's Corner: The Last Digital Frontier House Rule #1
A Room With A View: TVs Still Beat PCs In Kids Bedrooms
TV, Web Build RX Ad Market Share
Coors Shoots Deutsch, Moves Silver Bullet To FCB
ONDCP Trial: Jury Finds Former Ogilvy Execs Guilty on All Counts
Online Ad Spending Sets New Record
MediaDailyNews - Tuesday, Feb. 22, 2005
Radio Gets Slow '05 Ad Start, Projected To Have A 'Flat' Year
Not Into Video Gaming? You Will Be, Horizon Predicts
Three Contend for Schwab's $100 Million Account
MPG Wins Spanish Mitsubishi Media Account
Coalition Welcomes Nielsen Funds, Input, Eschews Its Influence
The Wall Street Journal Hires Berlin Cameron/Red Cell
Portal Set For New Magazine Publishers
MediaDailyNews - Monday, Feb. 21, 2005
Coalition Gains Steam, Welcomes Nielsen's Support, Eschews Its Influence
IAB Sues MediaPost Over 'OMMA' Name
Full Text Of CEO Susan Whiting's Letter To Nielsen Clients
Web Analytics Firm Launches
MediaDailyNews - Friday, Feb. 18, 2005
Nielsen To Delay DVR Ratings, Fund Millions In 'Independent' Research
4A's Unveil Comprehensive EDI Effort
New York Times Co. Names Nisenholtz Head Of Digital Operations
New York Times About To Extend Its Reach, Become A Dominant Web Player
Study To Evaluate Impact Of 'In-Page' Web Video Ads
Grey Sale Set For March 7
TiVo Surpasses 3 Million Subs
MediaDailyNews - Thursday, Feb. 17, 2005
National Papers Get Weak '05 Start, Times Calls February 'Challenging'
Word Games
Tooning Up For The Upfront: Turner Net Preps 400 New, Original Hours
PIB Boosts Mag Ad Spending Database
Yahoo!'s Latest TV Show Is Really 'Fat,' And We Don't Mean Bandwidth
House Passes Indecency Bill, Would Boost Fines To $500,000
KSL Strikes Deal: Goosen To Pitch Goose, With Or Without A Wedge
Initiative Taps Hayes To Head Interactive Marketing
NAB Searches For New Chief
The Rich Get Rich Media: Nielsen Finds Affluent Homes Spend More Time, Money Online
MediaDailyNews - Wednesday, Feb. 16, 2005
eBay As A Media Buying Strategy: Alleged Adware Provider Wins FleetCenter, Pregnant Belly Rights
How to Breed Smart Rats
MindShare's Simko Steps Down
Carat Faces Another Defection: No. 2 Buyer Bolts For Universal McCann
Report: Saatchi Sees Exodus Of General Mills Team
Fellowship Formed In Memory Of Tim Nesvig, Son Of Fox Sales Chief Jon Nesvig
Horizon Media Awarded $40 Million IKEA Media Account
SI Annual Well-Suited For Print, Online, Digital, Even Mobile Media
RadioShack Puts Account Into Review, Buying/Planning Unaffected
iPod Isn't So Odd: Study Finds 1 In 10 Americans Have MP3s
MediaDailyNews - Tuesday, Feb. 15, 2005
Sell Phones: U.S. Teens Already Receiving Wireless Ad Pitches, More Expected
How Video Can Play on Radio
Everyone Loves 'Raymond,' Especially Media Buyers: Finale Spots Fetch $1.3 Million
Study Finds Papers, Magazines More 'Influential' Than TV, Radio
New Gay Mag Makes The Scene
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