WPP Group Friday reported strong 2004 results and indicated a relatively positive outlook for the near- and long-term advertising marketplace, thanks largely to contributions … Read the whole story

Uncertainty with media ratings is not a pleasant state of mind. It causes advertisers to question their media expenditures and, if serious enough, limit … Read the whole story

Starcom USA has hired Wendy Falk MacGregor to serve in the newly created role of senior vice president, strategic marketing, where she will be … Read the whole story

The Weather Channel is predicting snow, sub-freezing temperatures, and lots of ice during its 2005 upfront events planned for March 12 in Quebec, Canada. … Read the whole story

As issues of diversity become more acute for marketers and creative shops, a group of multicultural firms have grouped together to form the Association … Read the whole story

Providing broadband service through electric power lines is a potentially competitive alternative to high-speed Internet connections via cable and DSL, but infrastructure and regulatory … Read the whole story