ABC is close to "wrapping up" deals with major ad agencies, network TV sources said, confirming a report that appeared on AdAge.com. ABC declined … Read the whole story

Jim Cooney started selling print advertising at a time when two martini lunches were just sitting down to the cliché table. I had the … Read the whole story

Server crashes generally are considered bad for business. So are angry protesters. But this week, a combination of the two might just be the … Read the whole story

Professor Michelle Nelson at the University of Wisconsin was the lead researcher on an intriguing study* that examined what game-players thought about product placements … Read the whole story

With the network upfront expected to head into overdrive after the Memorial Day weekend, syndicated television is making a bid for media buyers' attention … Read the whole story

Demonstrating that multiple media buying networks make good business sense for media agency holding companies, two Omnicom media shops - OMD and PHD - … Read the whole story