• Bollore, Harris Raise Aegis Stakes, Publicis Offer Said To Be Imminent by Joe Mandese

    An explicit offer to acquire Aegis Group is imminent and may be made as soon as today, French newspaper Le Figaro reported early today. The paper said Publicis Groupe, the parent of Starcom MediaVest Group and ZenithOptimedia Group, has been conducting due diligence on a friendly offer, even as other big Aegis shareholders increase their stakes. In a flurry of trading over the past several days, the two top shareholders--influential Chicago-based fund manager Harris Associates and French corporate raider Vincent Bollore--have both increased their positions in Aegis and a takeover appears imminent. ...Read the whole story

  • Hershey Melts Down With O&M, Assigns Planning To MPG, Keeps Buying At OMD by Joe Mandese

    In a much-needed win, Havas' MPG unit has picked up a rather sweet media planning account. As part of a major restructuring of its agency roster, Hershey Co. Thursday kissed goodbye to WPP's Ogilvy & Mather and Omnicom's DDB units and moved most of its advertising account to Havas' Arnold Worldwide. Part of the business was assigned to North Castle Partners. ...Read the whole story

  • Time Warner, Comcast Unveil New York Sports Net by Wayne Friedman

    Two major New York area cable operators, Time Warner Cable and Comcast Corp., have announced their expected new regional New York sports network, which will be called SportsNet New York. ...Read the whole story

  • Nielsen: Official Winner Of The 2004-05 Season Was TV Itself by Wayne Friedman

    Despite competing new media entertainment devices and opportunities, more people watched more TV in 2004-2005 than any other time in history, Nielsen Media Research reported Thursday. ...Read the whole story

  • Verklin, Rutman Square Off During Advertising Debate by adam.m >, <Author: Michael Deibert

    Six ad luminaries--including former partners turned rivals David Verklin and Charlie Rutman--debated the path of the ad business in a rapidly changing consumer and technological environment during a New York Times summit on Thursday. ...Read the whole story

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