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Must P2P TV: NBC Strikes Online File-Sharing Deal
Leaving no stone unturned in the world of alternative windows for TV programming, now NBC Universal has struck a deal with Wurld Media, a peer-to-peer computer/Internet service. ...Read the whole story
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Judge Denies Nielsen Motion, Allows Antitrust Suit To Proceed
A United States district court judge late Thursday denied a motion by Nielsen Media Research to dismiss upstart erinMedia's antitrust suit against Nielsen, keeping the legal action alive and increasing prospects for a trial that might reveal many of Nielsen's research methods and business practices in the courtroom. ...Read the whole story
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'Lost' In Transition: Disney To Produce Mini, Mobile Episodes
Walt Disney Co. will be producing new 'mini' episodes of the ABC hit show "Lost" for possible distribution on Verizon Communications' Vcast service. ...Read the whole story
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Dish Network Gets Its Name On A Texas Town
Some marketing plans never die--and naming your town after a TV program or TV distributor is still good business. ...Read the whole story
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Financial Ads Fuel Online Surge, Telecom, PSA Up Too
Online advertisers served 124.5 billion display impressions in October--up from 110.2 billion in September. Financial services providers accounted for the largest share--21 percent--of impressions last month, up from 19 percent in October of 2004. ...Read the whole story
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