MediaDailyNews Issues for January 2006

MediaDailyNews - Tuesday, Jan. 31, 2006
Product Placement Frequency Does Not Equal Engagement
Goodyear Consolidates At McCann
Trade Shows Climb 2.5% In Q3
Lacy Succeeds Kerr As Meredith Chief
Nielsen Signs Multiyear Deal With Hill Holliday For Monitor-Plus
ABC Scores Another Super Bowl Sponsor: The NFL
Publicis Eyes Aegis -- Again, WPP Explores VNU
Time Inc. Continues To Downsize: Layoffs Hit Edit, Business Units
Icahn Names Biondi Time Warner's 'CEO-In-Waiting'
Gemstar-TV Guide Gains Access To Cox Homes
ESPN Sets 'World Baseball Classic,' Taco Bell To Sponsor
Polk Calls Traditional Media 'Nearly Obsolete' Among New Auto Buyers
Fox To Publish Fox Sports en Espanol
Market Focus: New Orleans, Report Reveals Profound Shifts
ABC Taps Maggio As National Sales Manager
NBC Resurects 'Daniel,' Books Unaired Episodes On NBC.com
The Big News On ABC News: ABC News, Roadside Attack
Diet Pepsi Unveils Mohr Super Bowl Spots
Family Fun's On A Run, Plans New Features, Columns
MediaDailyNews - Monday, Jan. 30, 2006
Nielsen To Use Computers When Interviewing Hispanic Households
Chew On This: OMD Loses Second Big Account -- Wrigley's
Hugh White Leaves WPP's KMR Group
ABC Replaces "Commander In Chief" With "Sons & Daughters"
United Sets Super Bowl Spot, First In A Decade
Network Press, Sales Groups Tout Different DVR 'Standards'
Chris Mitchell Returns To Condé Nast As Publisher of Details
Chanel Tops Awards For New Media Channel: Cinema
Gannett Broadcasting Takes A Slide
Outside Goes From Print To Screen
MediaDailyNews - Friday, Jan. 27, 2006
Study Cracks Code, Finds Print May Be More Engaging Than TV, Radio, Web
VNU Sets Key Shareholder Meeting To Assess Value, Buyout Offer
Inside The PR Bowl: How Marketers Use The Big Game, Spin Ads Even Bigger
Clear Channel Continues To Get More With Less
Microsoft Reprograms Ad Sales, Names Bradford Global Chief
The Name Game: Branding 'The CW,' Defying Conventional Wisdom
Carat Backs 'Live' Only Ratings, Says 'Further Discussions' Required
Media Planning Comes To China
Indigestion: Wall Street Downgrades Reader's Digest
Correction: CBS Does Not Get Free Viacom Ads
MediaDailyNews - Thursday, Jan. 26, 2006
Publicis Gets Davos, Man
ABC Pulls Media From OMD, Third Big 3 Net Account To Go Into Play
Initiative Taps MindShare's Sympson To Head Computer Associates
Top MediaCom Buyer Gives Stations The eBiz, Demands Paperless Invoicing
Bravo Shorts To Salute Olympics On NBC.com
WPP's Sorrell Signals Interest In Aegis Unit, Implies It's In Play
MPA Adds New Categories for Kelly Awards
MTV Reorganizes, Emphasizes Multiplatform Strategy
ANA Attendees Get Another Ad Bashing, Tongue Lashing
Meenaghan Moves to Traveler From Vanity Fair
Women 40+ Want More, Says More
MediaDailyNews - Wednesday, Jan. 25, 2006
Radio Biggie Emmis Cuts Deal With dMarc, Cites Access To Google's Advertisers
eBay Pitches eBiz, Big Advertisers Consider Online Media Auction Service
GE Taps Henson As New CMO, Succeeds Comstock
CBS, Warner Bros. Merge UPN And WB: Create CW, The New 'Fifth' Network
Fallout From CW: A Tighter Prime-Time Marketplace, Turmoil In Spot
NBC Closes 'The Book of Daniel'
PPM Builds Reach, Among Radio Listeners, Advertisers Too
'Ditch' Campaign Heats Up, Times Ad Says Dish Doesn't 'Value Women'
MediaDailyNews - Tuesday, Jan. 24, 2006
CBS Gets Vision, Names Poltrack To Run It
CBS And Warner Bros. Folding UPN And WB Into New Network, The CW
Fox Returns To Late-Night, Counters 'SNL'
Warner Bros. Slates New Couch Potato: 'Dr. Keith' Takes On 'Dr. Phil'
PBS Taps WNET Insider Kerger As New Chief
Business Media Poised For Year Of Firm Ad Volume Growth
IFC: Now Showing In A Theater Near You, And On VOD
'Laguna Beach' Star Tapped For 'Let's Go' Guides
National Geo Goes Custom, Socially Responsible
Dish Network Says To Lifetime: Let The People Decide!
Correction: Rachael Ray Is Every Day
MediaDailyNews - Monday, Jan. 23, 2006
Time Rifting: DVR Data Yields A Surprise -- Lower Nielsen Ratings
PBS Taps Paula Kerger For Top Post
Editor's Note: MediaDailyNews Expands Staff, Adds Industry Vets
Creative Juice
GE Discloses Chilly NBC Olympic Ad Sales, Break Even At Best
NBC Expands Prime-Time Olympics Coverage
Lifetime Launches National Campaign To Break Dish
Bollore Boosts Stakes In Both Aegis and Havas
NBC Plans Post-Olympics 'Heist,' Other Changes To Steal Prime-Time Momentum
ABC Downloads New Media Plans, iTunes Just The Beginning
S.F. Chronicle To Launch TV Program With Classified Ads
Women's And Lifestyle Mags Top New Launches, Hispanic Pubs Remain Hot
Verizon Ranks As Leading Yellow Pages Publisher
Product Placement Critique: Capital One's In-Your-Face 'Brand Invasion'
Central Gulf Projected To Be Fastest-Growing Media Region
MediaDailyNews - Friday, Jan. 20, 2006
Madison Avenue Finds Medium Least Able To Trade Online Is, Well, Online
It's Miller Time, Starcom Founder Brennan To Lead The Re-Brew
All The News That's Fit For Points: Times Tries Loyalty Marketing
Connectioncy: A Hypothetical Advertising "Agency" for 2010
Interpublic Names Strategic Development, Innovation Chief
CBS Doesn't Kid, Drops Nick, Picks Up DIC
'American Idol' No Longer Idle, Going Into Syndication
Radio's Big 3 Flip The Digital Switch, Hope To Stem Satellite
AARP Names Magazine Sales Development Director
UPN Tries To Get In Sync, Succeeds Partially
Toyota Puts New Accent On Super Bowl Ads--Spanish
MediaDailyNews - Thursday, Jan. 19, 2006
Coors Marketing Job Travels To England
Live "World News Tonight" Broadcast Gives ABC West Coast Visibility
Women's Entertainment Network To Deliver Style Tips Via Cell Phone
Maury Povich To Launch Entertainment Marketing Agency
CBS On Demand: 'It's Hard To Say Where This All Goes'
Time Inc. Continues Reorg, Taps Outsiders For Key Ad Roles
Execs React To Google's Radio Ad Play, Try To Pick Up Signal
Video Game Console Sales Ebb
A&E Shoots For New Program Franchise: Rock, Paper, Scissors
Pressure Group Targets Kellogg Ads, Wants To Nix Nick
'American Idol' Premiere Inspires Idolization
MediaDailyNews - Wednesday, Jan. 18, 2006
TNS Projects 5.4% Ad Growth, Web Trails Hispanic As Fastest-Growing
Google Dials Up Radio, Accelerates Move Into Traditional Media Buying
CNN Launches Site, Targets Direct Response
Newspaper Ad Revenue For 2005 Slowest In Q4
Fox Plans Move Into Late-Night--Again
GoDaddy Says NFL Can Veto Its Super Bowl Spot
NBC Universal Links 'Project Runway" To Olympics Coverage
Suzanne Kolb Promoted To E! Networks EVP
Magazine Targets New Parents
Nielsen Buys Majority Stake In BuzzMetrics
Hispanic Pubs Are Hot; Business, College Titles Not
Clear Channel Names Perry TV Chief
Magna: Syndication Can Hurt Network Ratings