MediaDailyNews Editions for March 2006
MediaDailyNews - Friday, March 31, 2006
MediaVest, MindShare Name Key Digital Media Execs
Bollore Eyes 'Stronger' Aegis Stake
News Corp. To Madison Avenue: 'MySpace Is YourSpace'
Palisades Media Picks Up eBay Drop-Off Chain
NBC Universal, Comcast Strike On-Demand Deal
Court TV May Face Gavel, The Auctioning Kind
Court Dismisses Dallas Morning News Circ Suit
Clear Channel: High Def Redefining Radio
CBS, NCAA Go Behind-The-Scenes At Final Four
MediaDailyNews - Thursday, March 30, 2006
GM Strike Expected To Disrupt Ad Spending, Especially For TV
DDB Chief Ken Kaess Dead At 51
VNU Board Members May Resign If Sale Is Rejected
WSJ to Revamp Overseas Editions
CBS Finance Chief Squelches Univision Rumors
Report: Comcast Taps MediaVest For Planning, Buying
Redstone Sees A Window Of Opportunity Closing For Hollywood
TV's Kagan Acquires Online's Jupiter
IPG High On Lowe, But Turnaround Needed Soon
Mags Shift From Laddies To Ladies, Target Young Girls
MediaDailyNews - Wednesday, March 29, 2006
Hearst Pubs Go Mobile with Bango
Univision, Telemundo Scrap Spanish Ratings For Upfront Guarantees
Beaven Divests Of MediaVest, Joins Initiative
Alloy Acquires Youth-Oriented Social Network
Court TV Goes From Law To Order, Orders Crime Drama
Meredith Serves Up Eat
Four As, ABM Get Down To Business, Set Standards For RFPs
Dave.TV, Beyond Media Launch Killer App: 'Euthanasia'
'High School Musical' Is Music To Disney's Ears
MediaDailyNews - Tuesday, March 28, 2006
Mochila Launches Peer-to-Peer Content Syndication Site
Conde Nast Jettisons Cargo
Execs Debate Online Ad Spending Lag
Al Gore's Current TV Wins Votes With Cable Customers
ABC's Cheng: Network Must Extend Brand Online
Outdoor Ad Revenue, Off To A Slow Start, Picks Up In February
Tribune Media's Zap2it Launches On-Demand Listings Area
NCAA Good For CBS: ABC Continues Sunday Roll
MediaDailyNews - Monday, March 27, 2006
PPM Abroad: Kazakhstan Signs On
Initiative Forms Branded Unit For CBS, Alan Cohen Heads It
Verklin, Others Granted New Aegis Options, Package Now Worth Millions
Brandtique Of The Week: DHL
Mobile Makes The Scene, Magna Reports On 'Third Screen'
Product Placements Of The Week
GSN Study Finds Viewers Like Interacting With Ads
NBC, ABC Grab Top Thursday Spots Vs. CBS' NCAA
MediaDailyNews - Friday, March 24, 2006
Nielsen Makes Clean Sweep In Middle Of Sweeps, Fires Execs 'For Cause'
Farm Journal Editors Win Grand Neal Award
Digital Network, The Tube, Adds Sinclair Stations
Agencies Baffled By People Meter's Kids Rating Boost
Peacock's Paradox: 'The Office' Proves Bigger Hit On iTunes Than On NBC
CBS Renewals Leave Little Room For New Shows
MediaDailyNews - Thursday, March 23, 2006
Nielsen To Report TV Viewing Via Web, Will Use Software Meter To Do It
PepsiCo Signs Deal For Apollo, Arbitron And VNU Have Yet To
Clarification: Initiative Gets National, Local TV Media For CBS
Kia To Nets: Wouldn't Wanna Be Ya, Stop Touting CPMs
Coca-Cola, PepsiCo Settle Ad Suit
European TV Moves Beyond Backchannel, Gets Back-And-Forth Channel
Spike Spikes Old Look, Gets More Action
Fox's 'Idol' Beats Other Five Nets, Collectively
Simmons Chief: Behavioral To Supplant Demos
Allstate Sweetens Deal, Replaces Nokia In Sugar Bowl
MediaDailyNews - Wednesday, March 22, 2006
MediaVest Has New Vision, Drops Tele In Favor Of VIA
CW Now Two-Thirds Full, Reaches 68%
CBS Takes Initiative For Media Planning, Buying
Correction: Universal McCann's Cohen Uses MySpace for Ads
Mediaedge:cia Eyes Bricks & Mortar, Forms Retail Unit
ARF Research Chief Says Madison Avenue Is Least Engaging
Time Inc. Settles In 23 States on Sub Lawsuit
TVB To Advertisers: Think Geos, Not Demos
Lifetime Makes Good On Its Name, Bids For Younger Women
CBS Finds Another Comedy, NBC Gets Its Game On
MediaDailyNews - Tuesday, March 21, 2006
Weather Warms Up To Commercial Ratings Deals, Releases First Data
Magna Finds More Demand For On-Demand, Revises DVR, VOD Estimates
Meredith Shuffles Publishers, Finds Better Homes For Some
Sirius Subs Top 4 Million
OMD, PHD Sign On For Arbitron PPM
Ad Group Announces Definition For 'Engagement,' Fails To State It
Nets To Cable, Syndication: Take Our GRPs, Please!
CBS, Verizon Ink Landmark Deal
MediaDailyNews - Monday, March 20, 2006
Outdoor Ad Spending Soars 8%
Media's Fastest Growing Ad Category May Be Itself
Brandtique Of The Week: Porsche
DoubleClick Doubles Up, Acquires Falk
ABC Makes Bid For Thursday Night, Primes New Lineup
Searchlight Taps Fox's Bernard As Media Chief
Radio Giants Plan Houston Test Of 'Smart Phone' Ratings System
Interpublic's Bell Steps Down
Product Placements Of The Week
Sirius Stock Rises On VW Deal
New Mags Target Youth Market
Placement Comes Out Of The Closet, Gets An Open Marketplace
VNU To Measure How Movie Ads Affect Box Office
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