• Conde Nast Jettisons Cargo by Erik Sass

    Media buyers expressed surprise at Conde Nast's decision to fold Cargo, a shopping-oriented title aimed at men. Although he claimed initial readership and ad support was "encouraging, Conde Nast CEO Robert Townsend Monday announced the fledgling magazine would fold after its May issue because the "market will not support our business expectations." ...Read the whole story

  • Execs Debate Online Ad Spending Lag by Wendy Davis

    LOS ANGELES--Given the oft-repeated statistic that consumers spend about 18 percent of their time on the Web, why do marketers spend just 4 percent of their media budget online? Marketing and media executives at the OMMA Hollywood Conference & Expo Monday proposed different theories, ranging from the belief that television is the safer choice, to difficulties with measurement, to a desire to maintain the status quo. ...Read the whole story

  • Al Gore's Current TV Wins Votes With Cable Customers by David Goetzl

    Al Gore's Current TV is gaining some popular support, or at least appearing on more ballots. The network, which launched last August, will become available in 7.5 million additional homes as part of a new deal with Comcast. ...Read the whole story

  • ABC's Cheng: Network Must Extend Brand Online by Tobi Elkin

    LOS ANGELES--Content providers and advertisers need to make "radical changes" in the way they operate and reach consumers who are demanding ubiquitous access to entertainment on-demand and on any device, said Albert Cheng, executive vice president digital media, ABC Television Group, on Monday during the opening keynote of the OMMA Hollywood Conference & Expo. ...Read the whole story

  • Outdoor Ad Revenue, Off To A Slow Start, Picks Up In February by Erik Sass

    Outdoor advertising revenue growth slowed in January 2006 compared to the previous quarter, according to a report released by the Outdoor Advertising Association of America (OAAA) on Monday. But early calculations from industry analyst Miller, Kaplan, Arase & Co., LLP suggest a 6.5 percent growth rate for February--meaning that outdoor could likely rebound. ...Read the whole story

  • Tribune Media's Zap2it Launches On-Demand Listings Area by David Goetzl

    In another sign that VOD and IPTV are gaining popularity with consumers, entertainment site Zap2it has launched a section focusing on on-demand content. ...Read the whole story

  • NCAA Good For CBS: ABC Continues Sunday Roll by Wayne Friedman

    The NCAA basketball tournament continued its winning ways on CBS, thanks to close finishes for a number of games--as top-seeded teams such as Duke and University of Connecticut took unexpected tumbles. ...Read the whole story

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