MediaDailyNews Editions for March 2006
MediaDailyNews - Friday, March 17, 2006
Kraft, Pfizer Join Packaged Goods Marketers On Apollo Project
Tom Davis to Head Meredith Men's Publishing
Supplemental Growth: Newspaper Distributed Mags Outpace Others
MPG Taps Dervilla Kelly To Oversee Hershey
'Rock Star' Has An Encore
NBC: DVRs Don't Kill Commercials, People Do
NBC Severs Tie With Discovery Kids, Plans New Fall Slate
MediaDailyNews - Thursday, March 16, 2006
Nielsen Fast-Forwards DVR Projections, Predicts 18% By Year End
Correction: Nielsen Did Not Report Households Watch Fewer Broadcast Stations
Scripps Acquires uSwitch, Expands Online
Atlantic Leads National Magazine Awards Finalists
FCC Orders Record $3.6 Million Obscenity Fine For CBS Episode
CW Woos Advertisers, Taps Brand Shops For Marketing Blitz
Nielsen: Network Prime-Time Clutter Surpasses Cable, Hispanic
Madison Avenue Braces For Commercial Talent Talks
Cable Industry Pushes To Take 'a la Carte' Off FCC's Menu
Buyers, Marketers Call HD Cool, But No Cure-All For Radio
MediaDailyNews - Wednesday, March 15, 2006
Nielsen Seeks To Engage Clients, Unveils Engagement Panel
Coke, JCPenney, Monster Test Microsoft's 'Live' Ad Platforms
Video Sharing Sites Surge With Broadband Growth
Success Of Small Movies Means More Ad Dollars For Boutique Film Brands
U.S. DOJ Drops Clear Channel Antitrust Investigations
Mercury Awards Extends Deadline
Audit Bureau of Circulations Introduces Rapid Reporting
"The Sopranos" Takes A Hit On Sunday
AARP Develops New Marketing Tool For Advertisers
MediaDailyNews - Tuesday, March 14, 2006
Arbitron Begins Portable People Meter Rollout
Ladies' Home Videos: Meredith To Extract Video From Mag Brands
Stop The Presses, Literally: Ad Spending Shifts From Traditional News Media
BBDO, Burnett, Others Named OBIE Finalists
Hamilton Makes It Official, Resigns As ZenithOptimedia Chief
'Grey's Anatomy' ABC's New Kingpin, 'Housewives' Takes A Hit From "Sopranos"
USA Network Slates Social Networking Site
Marketing Of CW, MyNetwork Causes Confusion
MediaDailyNews - Monday, March 13, 2006
Americans Get More Channels, Watch Fewer Of Them, Especially Broadcast
CAB Founder Robert Alter Dead At 77
McClatchy Acquires Knight Ridder, Becomes Nation's No. 2
Print Ad Data Yields Mixed Results
Brandtique Of The Week: Sam's Club
Final Data Confirms '05 Was Off Year For Local TV Ads
Product Placements Of The Week
Clear Channel Reaches A New Pinnacle: Elite Air Travelers
MediaDailyNews - Friday, March 10, 2006
Radio RFP Narrowed To Three: Arbitron, MRI, Media Audit
Fortune Leaps With StrawberryFrog, Will Redefine Venerable Brand
Local Search Ad Spending Approaches $1 Billion
NBC Goes Tubular, Enables Video-Sharing Via NBC.com
Beason, Haggerty Named EVPs At Carat
Nick Exec Offers Food For Thought, Says Kids Nets Won't Be Less Bought
Horizon Media Signs Up For PPM Results
Nielsen Expands Spot Radio Monitoring
CW Grows To 60%, MyNetwork Climbs To 45%
Clear Channel Confirms Jarvis As Outdoor Resarch Chief
ZenithOptimedia Cuts Minute-By-Minute Ratings Deal
NY Daily News Raids Rival Times For Top Execs
Private Equity Fuels Media M&As, Bids For VNU, Knight Ridder, Univision
XM To Sell Ads, Sirius Revamps Lineup
Horizon Unveils Print Team, Will Negotiate Cost, Value
Showtime And Smithsonian In VOD Pact
Mag Bag: S.I. For Kids Trades Cards, Luce Inducted, MPA Logs Blogs
Tube Music Gets Tribune Digital Distribution
CBS Posts Strong Ad Results For PGA Golf
TiVo Sees Less Red, Restructures Pricing Plans
MediaDailyNews - Thursday, March 9, 2006
Lions And Tigers And Brands, Oh My!: Integration Joins The Circus
Reports: MPG's Fernando Rodés Vila Slated To Run Havas
Google Agrees To $90 Million Click Fraud Settlement
Howard Stern To Appear On CBS' 'Late Show'
Wal-Mart Partners With African-American TV Network
Palisades Media Adds MGM To Its Movie Reel
Brightcove Taps Brand New World As AOR
Key Shareholders Reject VNU Sale, Nielsen To Stay Course
'Real World' Producer Focuses On Digital World, Platforms Too
Researcher Finds Anti-Smoking Ads Freak Kids Out
Midwest Living, American Profile Team Up, Launch Travel Supplement
MediaDailyNews - Wednesday, March 8, 2006
Chrisanthopoulos Serves Time, Now Sells It At Katz
VNU Agrees To $9 Billion Buy-Out, Asserts A 'Long-Term' Solution
CW, My Network Expand Station Base
TV A-Go-Go: TiVo, Verizon; TBS, Cingular Deals Boost Mobile TV Options
Damages Seen As Unlikely In CBS' Stern Suit
MediaDailyNews - Tuesday, March 7, 2006
Aegis Revenues Soar, Digital Now 15% Of Media Operations
Hispanic TV Increases Share Of U.S. Ad Spending
Erwin-Penland Founder Retires, Steps Down As Media Director
CBS Looks To Next Season
Future US Acquires Revolver
Meredith To Launch New Health Special-Interest Publication
Wendy's Orders PPM Results
Oscars Dodge A Bullet
Six Flags To Run Cinema Ads For Summer Season
AT&T, Bell South Merger May Mean Spending Cuts For Media Companies
CBS Radio Tries New "Altitude"
Brandtique Of The Week: Surviving Charmin
Product Placements Of The Week
MediaDailyNews - Monday, March 6, 2006
NBC Universal Acquires iVillage
Havas' Bollore, Aegis' Lerwill Duel Over Board Seat
'American Idol' No Longer Idle, Dominates Thursday Again
Firm VNU Offer Deemed Imminent
Advice From Media Awards Judges: Keep It Simple
Branded Gurus: Practice More Accepted, But Issues Remain
Jarvis, Uyenco, Moynihan Reemerge In Media Roles
Cable 'A La Carte' Morphs From Price Issue To Decency Issue
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