• Another Top Researcher Bolts Carat, Madison Avenue? by Joe Mandese

    Another top research executive has stepped down at Carat, a media agency that opened shop in the U.S. nearly a decade ago largely on the basis of its research capabilities. Rob Frydlewicz, vice president-director of research for Carat Insight, the agency's research arm, is leaving, MediaDailyNews has learned. What makes Frydlewicz's departure noteworthy is that it comes 18 months after former Carat research diva Joanne Burke stepped down as executive vice president and managing director of Carat Insight, and like Burke before him, Frydlewicz is not leaving for another job, but simply because he's grown disenchanted, say executives familiar with ... ...Read the whole story

  • TV Station Advertising Up In '06, But '04 Was Better by Wayne Friedman

    Although political and Olympic advertising in 2006 will boost local station revenues by 7.2 percent to $22.2 billion, this is a far cry from double-digit percent increases of previous big political and Olympics advertising years. ...Read the whole story

  • 'Idol' Still Strong, Puts Fox In The Lead For 18-49 Viewers by David Goetzl

    The fat lady is a long way from singing for "American Idol." The phenomenon continues to post mellifluous numbers for Fox. ...Read the whole story

Follow MediaPost