Six months ago, NBC all but declared war on YouTube, forcing the popular video-sharing site under threat of a lawsuit to remove a "Saturday … Read the whole story
Adjust your bowties and clear bra-straps. It's time for the Invisibly Awards, celebrating great marketing you've never seen. Read the whole story
ABC News' "World News Tonight" new frontman, Charles Gibson, is starting to see some results. For the week of June 19, ABC's "World News … Read the whole story
CBS closed in on completing its upfront dealings yesterday, grabbing nearly $2.3 billion--virtually the same revenue level as a year ago, according to media … Read the whole story
More than half of the executives who read B2B magazines have acted on an ad they saw in one of these publications, according to … Read the whole story
Continuing the trend of networks airing full episodes online as a promotional vehicle, MTV Networks' teen-targeted The N will look to broaden sampling of … Read the whole story
Frito-Lay's Tostitos will continue as title sponsor of the Fiesta Bowl via a new deal with Fox. The Tostitos Fiesta Bowl will air on … Read the whole story