Ad agency giant Interpublic, which recently folded its centralized Interpublic Media Group, is expanding, not contracting its corporate-level media initiatives. The centerpiece of the … Read the whole story
Camera, film and photo imaging giant Eastman Kodak Co. has tapped WPP's Neo@Ogilvy as its global strategic media agency, as a result of a … Read the whole story
"Pathetic." That's how the head of an influential American lobbying group labeled last week's move by junk-food companies to self-regulate. In a Friday interview, … Read the whole story
Belo Corp. issued its statistical report for the month of October. Overall, consolidated revenue for the month increased 9.8% versus last year. But TV … Read the whole story
NBC may be coming back on Sunday and Monday nights. But last Thursday was a reminder that the comeback trail is still a rocky … Read the whole story