After a brief period of relative calm, Madison Avenue's Google angst resurfaced Monday when one of the world's top ad executives said he still … Read the whole story

Three of Madison Avenue's leading forecasters unveiled their outlooks for 2007 ad spending Monday indicating moderate, but generally optimistic growth for what many might … Read the whole story

Optimedia US, the domestic USA operations of Publicis' ZenithOptimedia Group, Tuesday unveiled a new organizational structure, philosophical approach and agency positioning statement: "Never settle, … Read the whole story

Decades before "The Daily Show," "Saturday Night Live" was the pacesetter for satire and sarcasm on TV. So in a neat twist, NBC's two … Read the whole story

As expected, GE industrial side executive Michael Pilot will take over for Keith Turner as the president of advertising sales for NBC Universal Television … Read the whole story

While Vivendi considers selling its minority stake in NBC Universal next year, Jeff Zucker, NBCU's presumed CEO-in-waiting, said Monday that he does not expect … Read the whole story

Executives at NBC and CBS offered contrasting views Monday about the fate of the traditional upfront. Jeff Zucker, head of NBC Universal's TV Group, … Read the whole story

The Wall Street Journal unveiled a new look yesterday for its flagship edition--a smaller and "tighter" daily newspaper that will focus more on news … Read the whole story

1 - Cadillac Escalade 2 - Milk Duds 3 - Honeysuckle White 4 - Gibson Guitars 5 - Myspace.comClick here to view these placements. … Read the whole story

Traditional media properties like newspapers "have a long life"--as long as they hold a leadership position in the market they serve, said Peter Chernin, … Read the whole story

Industry analysts and organizations are predicting that newspapers' decline will slow and maybe even stop in 2007--a piece of relatively good news that may … Read the whole story

The usual roller coaster of TV stations' local revenues is due to hit its natural nadir in 2007. Blame the absence of strong political … Read the whole story